Kent McDonald
Role:
Founder
Company:
InsideProduct
Talks
Backlog Refinement: “Writing stories” isn’t the whole story
Bio:
Throughout his career as a business analyst, product owner, and product manager, Kent McDonald has been there, done that, and bought the t-shirt. He’s spent his career leading teams, building data-driven solutions that improved performance, and delivering internal tools that made a real difference. As the founder of InsideProduct, Kent is the rare go-to leading expert who provides actionable resources, coaching, and career support for business analysts and product owners who want to grow as individual contributors and show their value at every stage of the product lifecycle. When not facedown on a keyboard writing or product managing, he’s #ubersherpa for his family, listening to jazz and podcasts (but not necessarily podcasts about jazz), and collecting National Parks (he’s been to 52 out of 63).