2020 Agenda
Two days of Tutorials and three days of Conference
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Monday, October 19, 2020
Monday
Mon
9:00 am
Monday, October 19, 2020 9:00 am
Strategic Business Analysis: Your Practical BA Toolkit
Speaker: Adrian Reed, Business Analyst / Principal Consultant, Blackmetric
Too often, projects or change initiatives set off with a very specific solution in mind. Perhaps an executive has fallen in love with a particular software package and can’t wait to see it implemented. Yet if we don’t have a clear understanding of the underlying problem and strategic context in which we’re operating, there’s a real danger that we’ll deliver exactly what is asked of us… only to find it doesn’t achieve the organization’s goals.
This is an area where strategic business analysis can help. In this practical, hands-on session you will hear about a range of strategic BA techniques that have application throughout the business change lifecycle. Whether you are working in an agile, waterfall or hybrid environment, these tools will be useful.
What Attendees Will Learn:
● Practical techniques for understanding the ‘real’ underlying problems/root causes
● An approach for defining the outcomes that organizations are aiming to achieve
● A technique for understanding the external business environment
● Tips for understanding stakeholder perspectives on change
You will take away a practical, applicable toolkit that you can use on your own projects.
Monday, October 19, 2020 9:00 am
Mindset Matters – How to Thrive in This New World!
Speaker: Angela Wick, BA-Cube.com Host & Principal Trainer, BA-Cube.com
To succeed today you need a different mindset and approach to your work. Agile, Digital, Data and Security trends all call us to think differently, help change org cultures, and yes; we actually need to work differently!
This workshop will be an interactive experience to challenge your existing thought patterns and experiences and how you view your work and skills. You will experience activities that will challenge pre-existing norms, and help you see the future and your role differently. After each mind-bending activity, we will debrief on how the newly learned mindset is needed and used as we work with agile, digital, data and cybersecurity themes of projects.
Learning objectives:
- Challenge preexisting thought patterns about how we need to work
- Recognize new mindsets to shift to more agile, digital, data and cybersecurity themed projects
- Identify changes that need to be made in my work to modernize my behaviors
Come join a fun, interactive, collaborative session to explore what might be holding you back from rocking the future of work!
Monday, October 19, 2020 9:00 am
Demystifying Value
Trail:Agile Business Analysis Xchange
The word ‘value’ is right in the definition of business analysis. Product managers strive to create valuable products. Agile leaders tell you that the goal of their methods is to maximize business value. But even so, many project and product teams struggle to understand how and whether their work matters. The massive upheavals we’ve seen in 2020 make it even more critical to be able to define and deliver on value.
This workshop will help you understand how to define business value in actionable terms, the different forms that value can take, and how to assess your progress toward value creation.
Learning Objectives:
- Apply value models such as jobs-to-be-done, user behaviour changes and OKRs
- Identify customer, business and stakeholder value and resolve conflicts between them
- Use financial, functional, social and emotional value concepts to help stakeholders make better decisions
Monday, October 19, 2020 9:00 am
Competencies for the Digital Future
Speakers: Lauren Trees, Principal Research Lead, Knowledge Management, APQC (American Productivity and Quality Center) Holly Lyke-Ho-Gland, Principal Research Lead, APQC
Digital is rapidly transforming the nature of work across industries. Tomorrow’s organizations won’t have much need for paper-shufflers or button clickers. They’ll need agile talent who can adapt quickly to evolving technologies, customer needs, and business realities. They’ll need creative minds to solve the problems that computers cannot tackle. And they’ll need people with the emotional intelligence to collaborate and build sustainable relationships with colleagues, customers, and suppliers.
This tutorial focuses on the people and process skills needed for digital success, how attendees can cultivate them within their teams, and how to apply the skills to digital projects. Key competencies include creativity, strategic problem solving, communication and consultative skills, collaboration, change management, and the ability to translate between IT and the business. Conversations will emphasize ways to use mentoring, communities of practice, and other peer-based learning approaches to transfer in-demand skills in the flow of work.
What Attendees Will Learn:
- Recognize the people and process skills most needed for digital success
- Understand how peer-based learning techniques can help teams build these skills
- Learn when and how the skills are best applied in the context of digital projects
Monday, October 19, 2020 9:00 am
Crossing the Chasm: Applying Business Analysis in a Digital World
Speaker: Jared Gorai, CBAP, Director, Chapters & Membership Engagement, IIBA®
Digital transformations require a different way of thinking. In this new world it isn’t about the organization at all, It’s hyper-focused on the customers’ needs and wants. To be successful, we must think from the outside in, rather than the inside out. Business models that have served for ages are being reimagined and it takes new skills, competencies and even a new mindset to make the switch.
In this workshop, we’ll delve into the competencies required for business analysts to succeed in the digital age while tackling a case study to learn how to apply business analysis tools and techniques.
Learning objectives:
- Understand the key differences between traditional and digital business analysis
- Learn how to apply the digital business analysis best practices
- Get an appreciation for competencies needed to execute digital engagements
- Apply tools and techniques from the BABOK® Guide effectively in a digital context
Monday, October 19, 2020 9:00 am
The Core Concepts Of Business Architecture
Speaker: Roger Burlton, Founder, Process Renewal Group
Trail:Business Architecture Summit
Business Architecture provides a strong foundation for business-wide transformation, digitization and optimization and is the basis for having an agile business. Given the inherent complexities, making the right choices in what to change is not simple. Avoiding duplication and sub-optimization means that all of the moving parts must be classified, well understood and inter-connected before change can confidently begin. Business Architecture subject areas are numerous. Processes and capabilities and other important domains are complex enough. Being able to find the interconnections among them is even more so. A well-formed Business Architecture can help untangle the confusion and deliver inherently adaptable solutions.
This session will introduce some of the critical elements needed.
- Stakeholder Value Orientation
- Business Concepts / Information models
- Business Processes
- Business Capabilities
- Business Measurement
- Change Prioritization
- Process / Capability Alignment
Monday
Mon
12:00 pm
Monday, October 19, 2020 12:00 pm
Break
Monday
Mon
1:30 pm
Monday, October 19, 2020 1:30 pm
Cybersecurity is Everyone’s Responsibility
Speakers: Terry Baresh, Principal Business Analyst, Securian Financial Bindu Channaveerappa, Business Analysis Consultant, Director I-Perceptions Consulting Ltd, Dir IIBA UK, I-Perception Consulting Limited
Cybersecurity is no longer an IT problem to solve. Today, it’s a top priority for most business leaders, while customers expect companies to keep their information secure, and regulatory mandates increasingly add pressure to tighten controls. And with a massive shortage or cybersecurity talent, organizations need everyone to take responsibility for cybersecurity. We must think and act securely, bake security into designs, and become responsible stewards of risk, ensuring that cybersecurity solutions are value-driven benefits to business partners and customers. In this workshop, the presenters who are also the co-authors of the IIBA Cybersecurity Business Analysis Certification and exam writers will share strategies and methodologies to address this mammoth Cyber-world issues through tutorials, group discussions and exercises on real-life security incidents. You’ll learn to implement the key security components and take away approaches to implement today and in the ever-expanding new landscape.
What Attendees Will Learn:
- A foundation in cybersecurity concepts
- Practical skills to perform cybersecurity risk assessments
- Analyse a real-life cybersecurity breach and addressing the issues, concepts and mitigation procedures
- Applying industry standard cybersecurity frameworks
- Enhancing your capabilities and contributions to digital solutions
Monday, October 19, 2020 1:30 pm
Business Agility Fast Track – The Dynamically Adaptable Business
Speaker: Fabricio Laguna, Senior Advisor, IIBA
Is your business looking for agility? To remain relevant and competitive in today’s business environment, companies must be able to sense changes and adapt their behavior quickly. To achieve that goal I see 2 different main strategies:
- Small autonomous multidisciplinary teams, capable of fast solution development;
- Configurable business solutions, able to change without new development.
The second strategy is certain faster, cheaper and less risky. It is, unfortunately, not always available. A smart company should use both strategies, but keeping the focus of the teams on strategy 1 to deliver the solutions expected in strategy 2.
What Attendees Will Learn:
- How you can increase business agility by configuring processes and rules.
- How to create business knowledge bases during a requirement management process.
- The key techniques to map business knowledge.
Monday, October 19, 2020 1:30 pm
Essential Facilitation Skills
Speaker: Gary Rush, CEO, MGR Consulting, Inc.
Regardless of your role at work, you often find yourself running meetings, eliciting information from clients and business partners, or planning a task or project. Because we all attend meetings and we all work with others to make decisions, solve problems, build out plans, etc., it is important to learn the Essential Facilitation Skills even if you are not looking to be a Facilitator.
The Essential Facilitation Skills:
They are (1) active listening, (2) awareness of others and their behavior, and (3) “how to” move others to consensus. Developing these will make you more effective when leading or participating in meetings as well as making decisions, solving problems, building plans, eliciting requirements, etc. These skills are also the core servant leader skills – the way of the future.
This session develops these skills through lesson and significant practice. Let’s explore the Essential Facilitation skills.
Upon completion, attendees will be able to:
- Demonstrate “how to” Actively Listen.
- Know “how to” identify attendee behavior and why it’s important
- Know “how to” guide a group to consensus
- Demonstrate “how to” prepare for and define an effective meeting
- Know “how to” effectively run remote meetings.
Monday, October 19, 2020 1:30 pm
Learn How To Improve Business Processes In 3 Hours
Speaker: Sasha Aganova, Business Architect, Process Renewal Group
Trail:Business Process Forum
What happens when you automate a broken process? What happens when you implement a brand-new system where the old process will no longer work? In a manufacturing environment the result would be the same defects only faster!! In business it is not much different, except the cause of defects can be much harder to spot. Improving business processes is necessary whenever implementing any new technology or seeking to optimize and gain efficiency.
This session is designed primarily for practitioners who are starting their journey in process improvement, or those who are looking for a refresher and some new ideas.
In this session you will learn how to:
- Identify if a business process is in need of improvement
- Understand and document existing processes
- Develop a prioritized list of issues and potential areas of improvement
- Determine root causes and potential solutions
- Synthesize the various solutions into a coherent improvement effort
- Plan and implement the improvement effort
Monday, October 19, 2020 1:30 pm
Enterprise Architecture
Speaker: John Zachman, CEO, Zachman International
Trail:Business Architecture Summit
If someone asks those of us from the Information Technology community what we do for a living, we tend to say, “we build and run systems.” We don’t say, “we Design Enterprises,’ that is, we don’t design the Enterprise, we build what the Enterprise wants us to build. And, our resulting system(s) ARE the Enterprise. ENTERPRISE DESIGN is the challenge for the future. My 50 years of research into Enterprise Architecture establishes that Enterprise Design requires the identical architectural descriptions as required for designing ANY complex product (Airplanes, Buildings, Computers, etc., etc.). There are 30 unique descriptive representations required for designing any object and further, these descriptions must be “designed for change” as CHANGE is the constant demand.
Learning Objectives:
- The Nature of the 30 Descriptive representations required for designing Industrial Products
- The Nature of the 30 Descriptive representations required for designing Enterprises
- Seven Engineering Design Principles for Designing for Change
Monday, October 19, 2020 1:30 pm
Enlighten Your BIG and Small Decisions Using Models and Tables
Speaker: Jan Vanthienen, Professor, KU Leuven
Trail:Business Rules & Decisions Forum
The rise of new data science techniques and applications for data-driven decision making is gaining increasing attention. But also the modeling and automation of the numerous small decisions the business has to take every day remains important. Decision modeling enables this decision transformation in the digital world. And it does so in a way which ensures correctness, consistency and compliance from the start.
With increasing demand for business process automation, the need for the automation of routine business decisions grows even more. In order to improve and speed up processes, also decisions have to be improved and automated. The business logic of those decisions must be captured effectively and correctly by the business. Decision table models offer unique features such as consistency, completeness, correctness.
This tutorial takes you from the secrets behind knowledge-based decision intelligence to decision table methodology, including best practices, examples and experiences, for modeling decision rules by domain experts in real business situations (insurance, finance, legislation, healthcare, operating procedures, …).
What Attendees Will Learn:
- How to shape related decision rules into correct and agile decision tables
- How to organize the full lifecycle of business decisions: from specification to execution and explanation
- A simple 8 step method to construct decision tables in the DMN standard
- How decision modeling can be used with, without, before or next to business process modeling
- And mainly: lessons from a long experience on how to use decision table models for business analysis in numerous application domains
Monday
Mon
4:30 pm
Monday, October 19, 2020 4:30 pm
End of Tutorial Day
Tuesday, October 20, 2020
Tuesday
Tue
9:00 am
Tuesday, October 20, 2020 9:00 am
Accelerating & Scaling Innovation in Industries using AI, Machine Learning, Cloud, and Containers Technologies
Speaker: Sridhar Iyengar, IBM Distinguished Engineer, CTO, IBM
This session defines how Artificial Intelligence (AI) and Cloud technologies are powering the emergence of Intelligent Ecosystems that are reshaping entire industries.
Organizations are accelerating digital transformation at a more rapid pace in this world being reshaped by a pandemic. AI is injecting intelligence and learning in software systems. Container technologies like Docker & Kubernetes are making it easy to develop intelligent applications as Services once and deploy them on premises in your data center or in any Cloud, so you can scale technologies to millions and billions of users. Add the challenges of data privacy, security and regulations that varies around the world and you have many hurdles to overcome
In this tutorial we will see how teams of human experts and AI systems (made up of people, robots, cognitive agents and applications) will effectively collaborate to solve business and technical problems that are impossible or impractical to grapple with today. While terms like Machine Learning, Deep Learning, Artificial Intelligence and Cognitive Systems have begun to appear frequently, they are not always well defined. We will start by defining these concepts, how they are related and how they can be used as building blocks of future AI systems. We will also define how Automation, Data & AI can be used collaboratively to deliver secure applications at scale using Cloud and Container technologies with major parts of our world collaborating remotely due to the pandemic.
We will define containers and container orchestration technologies which are increasingly the choice of developers and data scientists who like to make their AI and ML capabilities widely used in a data center on the edge and in any cloud. If you come up with a great idea and would like to scale it in your organization, country or any where in the world, use of containers is a great way to augment and scale your innovation and intelligence baked into software and business processes.
We will use the motivating examples from Insurance, Banking and Healthcare to illustrate how AI, Cloud & Container technologies will help us scale and speed up delivering better business capability to individual companies and network of collaborating companies.
Developing systems of this scale means you have to design with scalability, reliability and regulatory compliance in mind. We will conclude this session with a vision of how IBM is advancing the concept of a ‘œRegulated Cloud’ using the IBM Cloud for Financial Services so that enterprise developers, Software and SaaS vendors and Systems Integrators can collaborate to develop scalable intelligent applications that can enable data driven businesses while protecting data and better managing risk.
Tuesday, October 20, 2020 9:00 am
How To Discover the Right Product To Solve the Right Problem
Speaker: Kent McDonald, Product Manager & Writer, KBPMedia
Trail:Agile Business Analysis Xchange
Have you ever found yourself working as part of a large program with a lot of activity but not much progress? It could be rewriting a 20 year old system, customizing a COTS application, or building a data warehouse.
You may have been told that adopting agile approaches will help you deliver those types of efforts better, faster, and cheaper. You may have also found out that it’s not quite that simple. If you make your delivery process more efficient, you may just be delivering the wrong solution to the wrong problem faster.
Join Kent McDonald to find out a practical and effective approach to discern if you’re solving the right problem, and discover the right product to address that problem. You’ll learn how to structure your next project to:
*Identify the problem you’re trying to solve
*Make sure the problem is worth solving
*Iteratively discover the right product to solve that problem.
Along the way you’ll learn about and practice a collection of simple techniques that you can use right away.
What Attendees Will Learn:
- How to use a problem statement to help your team understand the problem you’re trying to solve and determine if it’s worth solving
- How to use decision filters and story maps to guide your efforts to discover the right product
- How to use backlog refinement techniques to build a shared understanding of your product
Tuesday, October 20, 2020 9:00 am
Deep Diving into Tomorrow’s Business Analysis Techniques!
Going Deep: Lessons Learned in action on Creative, Practical and Effective Business Analysis Techniques for Tomorrow’s Analysts!
Jamie loves to introduce us to the more creative (and fun!) side of some of the most common business analysis techniques. But HOW do you really do those? Whether you have seen some of these before, let’s take a few of those most common analysis techniques and dive in deep on how to be successful in our wild and crazy world today!
Let’s not only learn creative ways to get our work done, but let’s have some fun! We’re going to look at tried-and-true techniques and not talk but SHOW you how to do them on virtual teams. Let’s get our hands dirty and learn how to navigate digital transformations and the rapid changing technology around us while still driving our companies forward. Come spend the time to dive deep on how you can use data to inform the decisions that drives results in the same speed our data is moving! Let’s get ourselves ready for tomorrow and beyond by learning how to approach our favorite techniques!
What Attendees Will Learn:
- Identify key activities to make analysis techniques successful in virtual environments
- Walk through creative approaches that embrace our digital transformations
- Explore how data can be leveraged to help us keep our pace with today’s changing world”
Tuesday, October 20, 2020 9:00 am
The Business Side of Data and Why it Matters
Speaker: Dora Boussias, Transformational Leader, Data Strategy & Architecture, Stryker
It’s become a cliche to say ‘data is an asset’. Roles such as VP or Director of Data & Analytics have been elevated to mean more than managing a DW and increasingly organizations hire into the role of Chief Data Officer (CDO), typically expecting it to fix all their data issues.But what does it really mean to say ‘data is an asset’? Is it about cutting edge technologies and implementing data lakes? Why do we even care? And what would it take to actually materialize treating ‘data as an asset’? Especially in seasoned organizations already well-set in their ways, where organizational culture recognizes functions like supply chain, sales, or finance as indisputable business assets, data not so much!This session will address the above questions and share a comprehensive Enterprise Information Management (EIM) framework that depicts all the components to consider when embarking on a journey to treat ‘data as an asset’; emphasis will also be given to the key areas to prioritize on, for increased chances of program success.
What Attendees Will Learn:
- What is ‘data is an asset’ and why it matters?
- Enterprise Information Management (EIM) framework to start addressing data challenges, regardless the industry you’re in
- Key tenets to prioritize and focus on
- Exercise to strengthen understanding of some of the concepts/tools presented
Tuesday, October 20, 2020 9:00 am
Practical Process Performance
Speaker: Roger Tregear, Principal Advisor, TregearBPM
Trail:Business Process Forum
Participants in this innovative and creative tutorial walk away with a pragmatic approach to analysis, discovery, and use of effective process KPIs – a necessary tool for sustained business agility.
Why is process performance measurement both an obvious requirement and commonly absent management tool? If we aren’t measuring process performance, we aren’t managing processes, and we can’t know if we are improving them. We need practical process performance measurement so, firstly, we can decide which processes need improving and, secondly, know if improvements are being realized.
Drawing on many real-life examples this interactive tutorial provides a simplified and effective method for discovery of process KPIs. Participants get plenty of practical experience through group exercises. Bring your own process KPI challenges to the KPI Klinik part of the tutorial and we’ll help you to solve them.
What Attendees Will Learn:
- The vital role of process performance measurement
- How to discover process KPIs
- The characteristics of a good process KPI
- The importance of the KPI measurement method
- Sorting the critical few from the important many
- Pitfalls in setting performance targets
Tuesday, October 20, 2020 9:00 am
Engineering the Business Experience: How Business Rules, Business Processes, Data, and Requirements Can All Work Together
Speaker: Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
Trail:Business Rules & Decisions Forum
Top- rated last year, back by popular demand
This workshop illustrates hands-on, best-of-breed analysis techniques that can work together seamlessly to produce superior business solutions. Watch how a process model transforms when business rules and decisions are added. Work through a case study iteratively to demonstrate how business rules, decisions and vocabulary can dramatically improve your business requirements.
Do you have data quality problems? This workshop shows how business concepts and business rules can help you get out of the perpetual problem of creating complex logic to compensate for your data issues.
Make your models come to life. Prepare your designers to develop intelligent screen designs, work out smart usage scenarios, and create test scripts. Enable your business to achieve true business agility, pinpoint customization, and world-class quality in customer service.
Learn How To …
- Simplify business process models by an order of magnitude or more.
- Be a true partner in business innovation.
- Use a Why Button to put business knowledge at workers’ fingertips.
- Understand how business vocabulary and business rules can fix data quality problems.
Tuesday
Tue
12:00 pm
Tuesday, October 20, 2020 12:00 pm
Break
Tuesday
Tue
1:30 pm
Tuesday, October 20, 2020 1:30 pm
Building Cybersecurity into Your Practice
Speaker: Holly VanHelden, IT Professional Services Consultant
In this workshop, participants will conduct a Cybersecurity Threat and Risk Assessment on an example application. It will begin with an explanation of the Threat and Risk Assessment: what it is, its purpose, benefits, inputs and outputs, and the importance of having supporting governance and processes.
Participants will learn
- Where Threat and Risk Assessment fits in the software/solution development and delivery life cycle
- What information is required
- Which stakeholders should be engaged at each stage
- How building-in cyber security controls throughout development vs. adding it on:
- increases the effectiveness of the controls, and
- reduces costs associated with latent redesign, redevelopment and potentially re-deployment.
As the group carries out the Threat Risk Assessment exercise, considerations such as the role of business analyst, potential challenges along the way, and the importance of frequent and transparent collaboration will be woven throughout the session.
What Attendees Will Learn:
- Understand what a solution-level cybersecurity risk assessment is
- Understand how cybersecurity is built into solutions, not bolted on
- Understand which inputs are required and which stakeholders to engage
- Understand how risks can be mitigated, and residual risks managed
- Be able to facilitate or contribute to a Threat and Risk Assessment
Tuesday, October 20, 2020 1:30 pm
Digital Solution Design Canvas
Speakers: Andrej Gustin, Vice President, IIBA Chapter Slovenia Igor Smirnov, CEO, Netica
The number of digital solutions and apps is growing exponentially. We created this workshop to present a tool for rapid innovation and prototyping, which is time efficient, money saving and proven on real projects. It was designed to help companies to combine creative ideas and new technologies and allows the users to easily innovate ideas, incorporate ultimate technologies, rethink customer experience and support their business decision making about further development. The workshop will demonstrate this method (due to COVID 19 only with paper and colour pens), so participants will have a hands-on experience with the Canvas. Solution Design Canvas was created to Ignite Business Agility and allows business to respond rapidly and flexibly to customer demands and adapt and lead change (of product or service, of organization itself) in a productive and cost-effective way without compromising quality of the service or product. Participants will at the end share virtual their results and experience with others and visually explain their fulfilled Solution Design Canvas.
What Attendees Will Learn:
- How to establish Business Agility in practice
- Digital Solution Design
- How to gather change requirements
Tuesday, October 20, 2020 1:30 pm
Write Right Agile User Stories
Speaker: Robin Goldsmith, President, Go Pro Management, Inc.
Trail:Agile Business Analysis Xchange
Agile project participants report great difficulty getting user stories right, despite their seeming simplicity. Much of supposed expert guidance actually aggravates issues, with each “expert” offering inconsistent and incorrect examples that take content for granted while focusing on superficialities and buzzword platitudes.
This interactive workshop reveals seldom-recognized reasons Agile user stories fall short, explains critical concepts needed for effectiveness, and uses a real case to provide participants guided practice applying powerful proven special methods for identifying, writing, and evaluating Agile user stories that truly provide needed business value outcomes that so much conventional training purports yet fails to produce.
What Attendees Will Learn:
- Recognize why Agile projects encounter such difficulties getting user stories right
- Get hands-on guided practice applying special methods that overcome difficulties
- Write right Agile user stories that truly deliver needed business value outcomes
Tuesday, October 20, 2020 1:30 pm
Concept Modeling: Smarter Data Design and Much More
Speaker: Ronald G. Ross, Co-Founder & Principal, Business Rule Solutions
Trail:Business Rules & Decisions Forum
Based on Ron’s newly released book: Business Knowledge Blueprints: Enabling Your Data to Speak the Language of the Business
Data is central to virtually every aspect of business, digital or otherwise. Traditional data design techniques have proven inadequate to current challenges. And they are neither business-friendly nor business-analyst-friendly. The issue that nags at many professionals remains how to get at the deep knowledge in business people’s heads, and lay it out for validation and reference.
Business knowledge is more complicated – far richer – than most realize. It requires a blueprint, which must be engineered conceptually. Concept models provide the answer. And they are leading the way in addressing a host of digital-era-problems – all the way from standardizing vocabulary and eliminating silos to machine learning.
How do you create a concept model? What techniques do you need to know? This hands-on session will equip you for data design – and to engineer better business capabilities in ways you never knew possible. Come ready to dig in!
Learning Objectives:
- What a concept model is and what it can be used for
- How to use a concept model for standardizing business vocabulary
- Why ambiguities arise in business communication and how they are resolved
- How business analysts can lead the way in avoiding pitfalls in data design
- How to use a concept model to achieve clarity and precision
Tuesday, October 20, 2020 1:30 pm
Pandemic Workshops: Keeping Students Involved When Your Participant-driven, Highly Interactive, “paper the walls” Workshop Moves Online
Speaker: Scott Helmers, Partner, Harvard Computing Group
You’ve been delivering a highly regarded workshop for a while now. Or you’ve just developed a new program and planned to present it live for the first time. During the workshop you rely heavily on whiteboards and poster paper. There might be a few hundred sticky notes involved. Workshop participants break out into small groups periodically, draw and write on poster sheets, then need to report back to the larger group. The only problem is that you now need to conduct the workshop remotely and you have one week to prepare! Learn what worked for one long-time instructor who turned a live, two-day workshop into a successful virtual workshop in the early days of the COVID-19 pandemic.
Tuesday, October 20, 2020 1:30 pm
The Practical Guide to High-Quality Business Process Models
Speaker: Edmund Metera, Sr. Project Manager; Instructor; Author, CWB Financial Group
Despite proven process management and information technology (IT) methodologies, excellent modeling tools, and robust modeling notations (like BPMN), and despite all the well-intentioned efforts of business analysts and modeling participants, there still are a lot of ineffective business process models out there. Why?More than anything else, a business process model’s quality relies upon the competence of the business or process analyst. Competence is marked by an effective, consistently practiced approach for producing a business process model in the face of unique project dynamics.This practical session will help you to produce high-quality business process models by adopting a defined and proven approach
What Attendees Will Learn:
- Universal Process Modeling Procedure
- Universal Process Definition
- Razor-Sharp Process Model Elicitation Agendas
- Top 10 Process Model Refinement Types
- Process Model Quality Factors and Validation
Tuesday
Tue
4:30 pm
Tuesday, October 20, 2020 4:30 pm
End of Tutorial Day
Wednesday, October 21, 2020
Wednesday
Wed
8:30 am
Wednesday, October 21, 2020 8:30 am
Conference Welcome & Opening Remarks
Join two members of the BBC Steering Committee, Gladys Lam and Matthew Finlay plus Delvin Fletcher, President & CEO of IIBA, for some key opening remarks.
Wednesday
Wed
8:50 am
Wednesday, October 21, 2020 8:50 am
Building the Next Normal: Fearless Innovation
Speaker: Alex Goryachev, Senior Director - Emerging Technologies and Incubation, Cisco
Our world is forever changed. Countries, companies and communities across the world must find new ways to keep business and society going. Innovation is the bridge to overcome some of the greatest challenges that we are facing together. The future will now look different, and the potential for positive change is immense.
To survive and thrive in the “next normal”, we must embrace innovation. While obvious to everyone, it’s easier said than done. Innovation is the thing that every leader demands, yet many don’t understand what it is and how to enable it. Many organizations maintain the status quo by “celebrating” innovation, instead of truly welcoming it.
Together we will explore trends and best practices to enable pragmatic innovation in your organization. Prepare for an unconventional keynote that will empower you to transform your organization and your team.
Learning Objectives:
- Understand critical societal and technological transformations we can’t ignore
- Future-proof your organization by following key innovation principles
- Understand critical innovation metrics
Wednesday
Wed
9:50 am
Wednesday, October 21, 2020 9:50 am
Break – visit Capsifi & Netmind and other exhibitors & BBC Conference Extra (9:50am – 10:20am)
Wednesday, October 21, 2020 9:50 am
How the Customer Perspective can Drive and Innovate Business Operations
Speaker: Nicole Ostrander, Sr. Solution Consultant, Signavio
It can be challenging to identify and prioritize the necessary changes in an organization to ensure Business Efficiency, Effectiveness and Growth. This presentation will start from the Customer Perspective and through their journey help determine where key changes in day-to-day operations need to be made. Additionally, this presentation will walk you through strategic opportunities for automation from both the Data and Subject Matter Expert Perspective. Bringing a 360-degree view of process improvement opportunities through the customer’s eyes, business owner’s expertise, and the clear data.
Wednesday
Wed
10:25 am
Wednesday, October 21, 2020 10:25 am
The IHG Agile Journey – Transforming Non-Software Agile Teams
Trail:Agile Business Analysis Xchange
In 2015 Intercontinental Hotel Group (IHG) began using agile within the brand and marketing organization to help hotel interior and exterior design initiatives move faster. The transformation from traditional project management to agile ways of working was a tectonic shift to the culture at IHG and has vastly improved design innovations, guest experiences and owner relations. This session will cover the successes and challenges of using agile in non-software initiatives to iteratively innovate and build new brands, rapid prototype design concepts and fail fast testing of potential solutions to maximize the impact of IHG’s brands, marketing and hotel design efforts. Come learn and take away the concepts we used to increased time to market for hotel construction and design efforts using the value of agile philosophies and methods.
Attendees Will Learn About:
- Non-software agility
- Brand development using agile
- Agile ways of working transformation
Wednesday, October 21, 2020 10:25 am
Adventures of a Product Owner: $2 Billion Case Studies of Anti-patterns
Speaker: Paddy Dhanda, Head of Agile Practices, QA Ltd
Trail:Agile Business Analysis Xchange
The Product Owner role has become a popular path for many Business Analysts and is vital for achieving business agility. But would you give a chain saw and a block of wood to a colleague and ask them to create an awesome sculpture? No! Similarly, unleashing a Product Owner without the right mind-set can be destructive to teams and products.
Join Pardeep (aka Paddy) Dhanda, for an immersive hands on session, where he will present some of his biggest Product Owner failures and lessons learnt spanning across multiple industries including, Telecommunications, Banking and Government with a combined budget of over £2 billion.
Paddy will also introduce one of the most powerful tools to boost engagement between Product Owners and the wider organisation – Visual Thinking and Storytelling !
NOTE: Remember to bring along a pen / pencil, highlighter and approx. 5 sheets of A4 paper, so that you can draw along during the session. This session is aimed at delegates of all artistic abilities.
Learning Objectives:
- Learn about Product Owner anti-patterns that almost led to a total loss of over £2 billion
- Approaches to increase engagement with stakeholders and teams
- Practical skills to create great visuals!
Wednesday, October 21, 2020 10:25 am
About Rules: 7 Ways to Work Smarter
Speaker: Ronald G. Ross, Co-Founder & Principal, Business Rule Solutions
Trail:Business Rules & Decisions Forum
Are rules part of your business analysis methodology? If not, you’re missing a big bet. Here’s how you can ensure your requirements meet business objectives, and increase the value, speed and effectiveness of your requirements practices.
Every professional wants to delight customers, add real value to projects, and make themselves indispensable to their organizations. By engaging with policies and rules, you can ask the right questions at the right time, get to the very heart of complex problems, and elevate your profile in projects and the organization. At the same time, you can reduce rework and dramatically improve communication and shared understanding.
Find out what you’re missing by not exploiting rules to their fullest.
· Rules and the matter of correctness
· Policy busting
· Analyzing decisions using question charts
Wednesday, October 21, 2020 10:25 am
How Business Capability Mapping Helps to Build a Stronger Enterprise Roadmap
Speaker: Gordon Cooper, Director of Customer Success and Services, MEGA International
There’s a difference between being busy and being productive. Creating diagrams and updating processes can become shelf ware if they do not show how they create a business outcome, or worse yet, after many iterations they may end up having nothing to do with overall enterprise strategy. Get out of this sinkhole and learn how to use business capability maps to build a stronger enterprise roadmap. Ensure transformation projects are aligned with strategic objectives. Design business architecture to create strategic roadmaps where you can plan future capabilities and their related IT investments.
In this session you will learn how to:
- Understand strategic objectives using business architecture
- Design value streams and map business capabilities
- Plan business capabilities and build an IT strategic roadmap that aligns with business objectives
- Get the right insights to manage transformation projects
Wednesday, October 21, 2020 10:25 am
The Missing Pieces of the Digital Transformation Puzzle
Speakers: Vince Mirabelli, Principal, Global Project Synergy Group Michael Martino, Executive Director, Business Solution Design, Workplace Safety and Insurance Board (Ontario)
The business world is in a constant state of transformation. And the most common of these are digital transformations.
And yet, despite all our practice, we have a less than stellar track record with transformations. The whole point of a transformation should be to improve the way you do business, and to not revert back to the old-world way of doing things.
So, what’s the deal? Why are so many failures?
In this session we’ll explore the often overlooked components of People and Process, and the role they play in successful transformations.
Learning Objectives:
- Examine the common causes of failure in digital (and all) transformations
- Understand the role of People and Process in your transformation efforts
- Learn strategies to increase your odds of a successful transformation
Wednesday, October 21, 2020 10:25 am
Q&A with BBC Keynote Alex Goryachev
Moderator: Alex Goryachev, Senior Director - Emerging Technologies and Incubation, Cisco
Alex will interact with attendees and give pragmatic responses to anything and everything having to do with transforming your organization into an innovation powerhouse.
Note this session is interactive and not being recorded, so speak freely.
Wednesday
Wed
11:20 am
Wednesday, October 21, 2020 11:20 am
Room Change
Wednesday
Wed
11:30 am
Wednesday, October 21, 2020 11:30 am
Systems Thinking: Practical BA Techniques for Business Agility
Speaker: Adrian Reed, Business Analyst / Principal Consultant, Blackmetric
Trail:Agile Business Analysis Xchange
The business environment is moving at a rapid pace. More than ever we need the ability to quickly sense and respond to change, and there is increasing focus on enabling agility within organizations. Achieving agility can be tricky when working in large seemingly bureaucratic organizations with a whole legacy of technology, political and process issues that seemingly need resolving. With tricky stakeholders and conflicting perspectives, change initiatives stall and our organizations risk falling behind market and customer expectations.
Business analysis is a crucial enabler that plays an important part in overcoming these issues and helping organizations strive towards achieving agility. As practitioners we can draw techniques and approaches from the world of systems thinking to help us.
In this practical session you will hear:
- What systems thinking is, and how it can contribute towards business agility
- A practical set of systems thinking techniques that have direct applicability for BAs
- How systems thinking naturally fits with an agile BA mindset
Wednesday, October 21, 2020 11:30 am
Business Rules… Business Owned: A Decision Automation Journey
Speakers: Cristy Russell, Senior Manager, Enterprise Process Design, TD Ameritrade Saran Velusamy, Senior Consultant, Application Development, TD Ameritrade
Trail:Business Rules & Decisions Forum
This case study explores how we increased business agility by empowering the business to manage their own rules and decisions. We’ll explore our journey, discuss common mistakes and lessons learned. We’ll share with you the 3 simple rules that enabled us to move from business rules being buried in complex code, scattered documents and the more valuable rules from employee brains: to rules being centralized , automated and mostly importantly being owned by the business people accountable for them.
We’ll focus on our approach to standards, governance and enterprise sustainability. As well as discuss how we engaged the business to document the rules, build a concept model and take hands on ownership for testing and sign off of the rules.
Learning Objectives:
- Business Agility through Business Empowerment
- Implementing Enterprise Level Decision Automation
- Enabling business ownership of decisions
- How to build business driven rules
- Decision implementation standards and process
- Technology and business ownership perspective
Wednesday, October 21, 2020 11:30 am
Customer-Centricity for Value-Driven Product Delivery
Speaker: Scott Helmers, Partner, Harvard Computing Group
While customer-centricity isn’t new, it’s increasingly used in the context of customer experience, corporate customer culture, digital marketing transformation, a customer-oriented business approach, and the customer life cycle. However, often we talk about customer-centricity without really knowing what we mean. Join us for to learn 10 techniques that drive up customer satisfaction and increase business value at the same time!
Learning Objectives:
- What is Customer Centricity?
- Techniques to Build Customer-Centricity
- How to Identify Customer Value
Wednesday, October 21, 2020 11:30 am
Reframing Digital: From Project to Competency
Speakers: Holly Lyke-Ho-Gland, Principal Research Lead, APQC Lauren Trees, Principal Research Lead, Knowledge Management, APQC (American Productivity and Quality Center)
Trail:Business Process Forum
True digital transformation is not a one-and-done acquisition of new technology. It’s about building the strategies and skillsets that enable an organization to continuously leverage technology for competitive advantage. However, many organizations are struggling to move beyond discrete technology projects to manage digital work enterprise-wide. And many process teams are trying to figure out their role in digital, including how they can incorporate new technologies for continuous improvement while using emergent technology to reinforce their strategic value.
In this session, participants will learn – Four challenges organizations face in framing digital work; Best practices for overcoming those challenges; Process’ role in the digital landscape; How successful process teams have applied best practices to their digital initiatives
Learning Objectives:
- Identifying the top challenges in integrating digital work
- Learning more about best practices for framing digital work
- Understanding process’ role in digital efforts
Wednesday, October 21, 2020 11:30 am
Preparing for Liftoff: Elevating the Business Analyst into Strategic Leadership
Moderator: Vince Mirabelli, Principal, Global Project Synergy Group
There aren’t enough BAs moving into strategy and leadership positions in organizations. And I’m not talking about leadership in a “subject matter expert” perspective, or even the idea of “leading without authority”. I’m talking about strategic, decision making, leadership roles, which impact the direction and success of their organizations. And that’s odd, because we have an understanding of Strategy Analysis, which positions us perfectly for that move. So, what’s stopping us? Or maybe, what’s holding us back?
Note this session is interactive and not being recorded, so speak freely.
Wednesday
Wed
12:25 pm
Wednesday, October 21, 2020 12:25 pm
Break – visit Signavio and other exhibitors & BBC Conference Extra (12:25pm – 12:55pm)
Wednesday, October 21, 2020 12:25 pm
1:00pm – 1:20pm Operational Excellence & Personal Excellence
Speaker: Frank Engelbert, ARIS Expert & Solutions Architect, Software AG
Organizational Operational Excellence is sum of employees‘ individual excellence. Symbiotically connecting those two forms of excellence is holy grail of organizational management. It will be demonstrated how ARIS‘ (software product) new features help synergystically align organizational objectives with workforce performance.
Wednesday
Wed
1:50 pm
Wednesday, October 21, 2020 1:50 pm
Freedom Within a Framework
Speaker: Roger Burlton, Founder, Process Renewal Group
Trail:Business Process Forum,Business Architecture Summit
Organizations often believe that the secret to innovative transformation is the brilliance of its staff. They feel that clean sheets are in order to avoid simply incrementing current ideas and ways of working. Our experience is different. We have seen that a suitably structured approach can lead to new business models, repeatable creativity, and that design thinking can surface naturally. A repeatable method does not have to mean predictable outcomes that are safe but are insufficient. A sound business architecture foundation can actually free up innovation possibilities that leverage existing capabilities and open the door for new innovative ones to work together for real breakthrough. Creativity techniques will become more reliable and repeatable.
- Stability and Adaptability: How much innovation?
- Architecture Building Blocks: Core knowledge as a foundation
- North Star as inspiration and challenge
- Innovation techniques
Wednesday, October 21, 2020 1:50 pm
Stepping into Strategic Analysis During Agile Transformation
Speakers: Hanna Gruzdowska, Strategic Business Analyst, Lufthansa Systems Elena Zhukova, Senior Strategy Business Analyst, Lufthansa Systems Poland
Trail:Agile Business Analysis Xchange
We dreamed of becoming Strategic Business Analysts. The day has come. 800 employees, aviation industry, 3 cultures. We felt excitement, and respect. Will it be enough – our experience, analytical skills, and yet strong believe it has to succeed? One more condition. We had to align with ongoing agile transformation.
Listen how we began with Strategic Business Analysis in Lufthansa Systems. How we were working with agility coaches, scrum masters, and various stakeholders to transform the company towards agility. How we implemented e.g. OKR framework to support strategy implementation.
Grasp our case study from the last 2 years to know our struggles, and lessons learned. Avoid our mistakes. Use our hints. How to conduct culture shifts, implement improvements, and affect 800 people effectively?
We’ve tried so many approaches. We hit the wall many times. We were loosing optimism which seemed to be limitless before. But we’ve met great people and techniques which kept us on the way. Eventually, we discovered signals that we are succeeding.
Learning Objectives:
- How to start with strategic business analysis
- Agile Transformation – how to support it with BA skills
- Lessons Learned – use our mistakes and hint
- OKRs – how they support strategy implementation
- How to grasp 800 employees with your actions
- Techniques that proved to be useful
Wednesday, October 21, 2020 1:50 pm
What’s Data Got To Do With It?
Speaker: Tony Mauro, VP Consulting Services & Implementation, erwin
Enterprise architecture (EA) involves managing hundreds of systems, technologies and infrastructure assets in addition to the associated business processes. Such complexity, along with change and innovation management, makes it difficult to keep the EA repository current — gathering the information consumes time and resources, and data collected through traditional means is often incomplete, out of date or doesn’t have the level of detail required for informed decision-making.
This session will explore the power of combining your data and business architectures to ensure your central source of truth is always up to date. The benefit? Your enterprise architects can spend more time delivering strategic value to your organization.
Learning Objectives:
- How to provide accurate and up-to-date architecture, which is the most expensive & challenging aspect of EA.
- How to reduce resources & cost. By not having to do your own as-is architecture, you don’t need both internal resources & business SMEs to tell you what the correct information is.
- How to provide “just-in-time” architecture. In today’s climate, self-service and ad-hoc impact analysis can make an enterprise architecture team more relevant in an agile environment. Architects are able to quickly answer critical business questions that support leadership making strategic decisions.
Wednesday, October 21, 2020 1:50 pm
A Decision Framework for Machine Learning
Speaker: Brian Stucky, Senior Enterprise Architect, Quantitative Intelligence, Quicken Loans
Trail:Business Rules & Decisions Forum
Decisions have proven to be a core component of an enterprise digital transformation. It is important to note that digital decisions – along with machine learning and mathematical optimization – are keys to realizing artificial intelligence. The vast amount of data available – particularly in mortgage lending – makes this an exciting area of exploration. However, it must be approached judiciously.
In this presentation we present the concept of a decision framework for sensibly enabling machine learning in the enterprise in three key areas:
1. Construction of a permissible use and compliance process that ensures data and predictive models created from that data are properly vetted across numerous constraints.
2. Development of a human and machine hybrid model of boundary rules to assure proper use of data and predictive models – an “enforcement level” of decisions.
3. Establishing a foundation for explainable AI using decisions.
This framework will be discussed using numerous examples relevant to financial services and lending.
Learning Objectives:
- Application of Decisions to Machine Learning
- Approaches to Explainable AI
- Use of Augmented AI
Wednesday, October 21, 2020 1:50 pm
Paving the Road to Certification
Moderator: Isabel Feher-Watters, Certifications Program Manager, IIBA
Description: Why does certification matter and if we choose to attain a certification, what does our roadmap look like? Join IIBA Certifications Program Manager Isabel Fehrer-Watters to discuss our individual certification journeys.
Note this session is interactive and not being recorded, so speak freely.
Wednesday
Wed
2:45 pm
Wednesday, October 21, 2020 2:45 pm
Break – visit Software AG and other exhibitors & BBC Conference Extra (2:45pm – 3:05pm)
Wednesday, October 21, 2020 2:45 pm
2:50pm – 3:10pm Author requirements in context
Speakers: Asif Sharif, CEO, Modern Requirements Bob Savelson, SVP Sales & Marketing, Modern Requirements
Today’s requirements processes are built for speed. Many teams and organizations have transitioned from using documents to define requirements to defining them online in a backlog hierarchy in a tool. This session will describe and demonstrate why providing context for your requirements is critical. How do they fit together? What is the process these requirements support? How will they be tested? These questions can’t be answered simply in a backlog or board view, so Modern Requirements4DevOps has included Smart Docs to bridge the gap between document centric and digitally managed requirements. You will see how easy it is to build a template, author requirements with diagrams, links and tables as needed, and then manage change with Smart Doc versioning. Finally output documents can be created in many different formats from the content you author with a few clicks. Eliminate rework by providing clarity and context up front.
Wednesday
Wed
3:10 pm
Wednesday, October 21, 2020 3:10 pm
Business Architecture as an Enabler for Business Agility
Speakers: Josephine Gilmore, Senior Manager and Capability Lead, Centric Consulting Bill Garland, Sr Lead Solution Architect, Hilton
Trail:Business Architecture Summit
Business Agility is a hot topic, but did you know that leveraging Business Architecture can improve your ability to deliver on Business Agility objectives? Jo will use real-world examples to walk through how Business Architecture enables companies to address key drivers of Business Agility such as customer focus, lean decision-making, technology agility, and metrics. The presentation will start with brief explanations of key Business Architecture and Business Agility concepts, then move quickly to real-world examples and interactive discussion.
Learning Objectives:
- Understand key concepts of Business Architecture and Business Agility
- Understand how applying Business Architecture drives better-informed decision-making
- Connect concepts and practices to real-world examples
Wednesday, October 21, 2020 3:10 pm
Carrying The Flag: Your Role as a Product Owner
Speakers: Suzie Crews, Product Owner Manager, FleetNet America Renee White, Business Solutions Analyst, FleetNet America
Trail:Agile Business Analysis Xchange
This session will take my experience from the Military and equate it to today’s Product Owner. What can we learn from how our military trains for and executes to ensure mission readiness. Choosing your Battles, Conflict and Change Present Opportunity. Timing is Critical and many more. Our military takes Agile to a whole new level. We train our officers to make decisions in the heat of battle and that is what you as a product owner must do. You must deal with a multitude of stakeholders, executive sponsors and developers who will be vying for your time and looking to you to make a decision. When you step up and Carry The Flag for your Product you are leading the charge to delivering an exceptional product that your users will want to use.
Learning Objectives:
- Choosing Your Battles: spreading ourselves too thin, our individual efforts has less power.
- Conflict & Change Present Opportunity: make strongly informed, rational decisions and not decisions baseda on emotion.
- Timing is Critical: Consider the timing of everything you do.
- Creativity Creates Advantage: uniqueness, creativity, and innovation drive progress.
- No on Wins in Conflict: The lesson? Don’t seek conflict– seek resolution
Wednesday, October 21, 2020 3:10 pm
A Case Study – Team Succeeds Against The Odds
Speaker: Kim Beynon, CEO, Optimum Ascent
You have been brought in to take over a team. The team currently in place is not performing. You have six weeks to deliver a program converting from one carrying broker to another along with all downstream bespoke systems. It is well known in the market that your current carrying broker is in financial distress. The timeline has been dictated by the regulators. If you don’t succeed the business can’t trade, no revenue will be earned, you will lose your client base. The stakes are high! No, this is not an academic case – it really happened. What made the newly formed team succeed when the previous team did not? Come to this session to find out and learn how you too, can turn failure into success.
Learn How To:
- Deliver a Program the Executive Team Doesn’t Believe is Possible but Must be Done
- Build and Manage a Cohesive Team Under Extreme Pressure
- Manage Stakeholders in a Fluid High Pressure Environment
- Dissolve the Team’s Fear and Inspire Them to Achieve the Impossible
Wednesday, October 21, 2020 3:10 pm
High Volume Manual Repetition: Bridging the Agile Gap
Speaker: David Lutz, Rate Process Manager, Farmers Insurance
Farmers Insurance is using process operationalization to modernize the management of complex repetitive processes. Agile methodology is conceptually a dynamic approach to iterative development, and is rooted in project management. As such it is fundamentally driven by defining requirements and validating deliverables, and is not focused on HOW the work is completed. In this session we will be discussing how Farmers is reimagining the management of multi-user processes, which are run thousands of times a year, with human created deliverables. Process operationalization software creates automated project management to ensure consistency, accountability, and remove many of the pain points related to how work is managed across teams.
Attendees will learn:
- How BPMN is transitioning into live process management
- Practical application of process operationalization to solve real problems
- How Farmers has simultaneously improved performance and UX
Wednesday, October 21, 2020 3:10 pm
Benefiting From a Digital Incubation Program
Speaker: Rochelle Tan, Founder/Digital Transformation Consultant, RTculate LLC
Trail:Agile Business Analysis Xchange
Gone are the days of the “too big to fail” mentality. Large Enterprises are forced to operate like start-up companies to survive in this digital age of speed, agility, and customer-centricity. The traditional way of build and they will come strategy is no longer effective. Large enterprises must drive their efforts towards the delivery of the highest customer value within the shortest amount of time.
This presentation will show how a large oil and gas company was able to transform itself to become a nimble start up powered by self-organizing agile teams. The journey was not easy. It required a mindset shift and establishing a safe environment for growth and change which was facilitated by agile change agents. The agents created key tools, processes, and techniques that facilitated small incremental changes that allowed traditionally-organized teams to become self-organizing agile teams, who were focused on delivering customer value and continuously improving to meet their customer’s ever-changing needs.
Learning Objectives:
Insights to a real-life business case on successfully driving business transformation to attain business agility
Understand the challenges and approaches to driving change in a large Enterprise setting
Identify tools and techniques to transform teams into high performing agile teams within a sustainable framework
Wednesday, October 21, 2020 3:10 pm
A Chief Architect’s View of How to Make Solutions Happen – Interview
Moderators: Lynn Almoro, Vice President, IT Enterprise Architecture and Strategy, Lakeshore Learning Materials Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
Trail:Business Architecture Summit
What is the difference between a business architect and a product architect and how do they relate? How do you get stakeholders to focus on customer experience rather than on shiny new technologies? Why do you need both Machine Learning and rules to deliver today’s digital capabilities? In this Chat with Gladys Lam, Lynn Almoro, Chief Architect at UnitedHealth Group, will highlight today’s challenges, answer questions about her experience, and open the discussion for free-ranging give and take.
Note this session is interactive and not being recorded, so speak freely.
Wednesday
Wed
4:05 pm
Wednesday, October 21, 2020 4:05 pm
Room Change
Wednesday
Wed
4:15 pm
Wednesday, October 21, 2020 4:15 pm
Architecture Playbook: Building Business Agility
Speaker: Dr. Cort Coghill, Director of Education Operations, FEAC Institute
Trail:Business Architecture Summit
The practice of architecture (enterprise, business, data, etc.) needs a services-based approach to providing business-outcome focused results. An architecture playbook captures the essential elements of architecture services providing the architecture practice team with a means of building, maturing, and even reinventing the architecture practice. Individual plays identify the type of service, the target stakeholders (i.e., customers), as well as recommend team composition, work approach, deliverables, tools, and more. Individual architecture plays provide a descriptive foundation to grow the architecture practice team’s skills, toolsets, and adapt as organizational customer needs evolve. Participants will receive access to a sample playbook containing a range of plays addressing architectural services as well as orientation on the different parts and how tailor them for individual team use.
Wednesday, October 21, 2020 4:15 pm
What Background is Needed to be a Great Product Owner on an Agile Team?
Speaker: Judy Alter, CEO & Owner, Judy Alter Speaker & Business Analysis Services
Trail:Agile Business Analysis Xchange
The Product Owner is a crucial person on any Agile team utilizing many different frameworks. The Product Owner is responsible for the “What” gets worked on and the priority. The Product Owner is the principal liaison to the business stakeholders and helps them to determine business value. They also team with the Scrum Master to insulate the team from unnecessary distractions. On any given day, the Product Owner may be working with the team on several different levels. Find out what background helps them to be a “Great” Product Owner.
Learning Objectives:
- Insight as to why their product owner does things the way they do
- Modify their interactions with the product owner to achieve better outcomes
- Managers gain information to modify requirements to make better hiring decisions for Product Owners
Wednesday, October 21, 2020 4:15 pm
5 Keys to Accelerating Value thru Business Architecture
Speaker: Chameka Amerson, Director, Information Technology, Institute of Nuclear Power Operations (INPO)
Trail:Business Architecture Summit
A long path to overnight success – 5 keys to accelerating value through business architecture.
As an Information Technology division, a gap existed in our ability to help our business partners view the value of IT investments thru the lens of enabling business objectives and driving towards strategic end states. Our efforts to link technology to business outcomes began two years ago with a workshop and one informally titled business architect. Not recognized as a strategic partner and without top-down support, our efforts stalled. However, with persistence and a new approach, we were able to remove barriers and position IT for success as a strategic partner. We have now grown to a team of five, have invested in an EA tool, gained leadership support and our business partners asking, ‘When can you work with me?” In our session we will share five key learnings to kick-starting your business architecture efforts and accelerate value.
Learning Objectives:
- Use What You Have to Tell the Story that Resonates with Leadership
- When to Get Help and Identifying the Help You Need
- Positioning a Team for Success – How to Help Your Team
Wednesday, October 21, 2020 4:15 pm
The Keys to Successful Requirements Development
Speakers: Hiroki Yamazaki, Engineer, NTT Comware Corporation Sumito Mori, Engineer, NTT Comware
Do you successfully extract valuable requirements for stakeholders in requirements development? Do such system requirements effectively lead to business goals?
System development embodies requirements of stakeholders as services and functions. However, with the conventional requirements development method that focuses only on functions, it is difficult to draw out potential demands of stakeholders and create a system that exceeds their expectations. In addition, while it takes time to form consensus with stakeholders, it often does not satisfy managers and stakeholders.
In this session, introducing our experiences and cases, we will share our methods and techniques for extracting requirements that bring value to stakeholders and efficiently reflecting them in system requirements.
Learning Objectives:
- Methods of discovering and clarifying stakeholder needs
- Approach to analyzing and developing business requirements.
- Process to validate system requirements and define requirements architecture
Wednesday, October 21, 2020 4:15 pm
Digital Transformation
Moderators: Rochelle Tan, Founder/Digital Transformation Consultant, RTculate LLC Konstantin Popov, Solution Train Engineer, Chevron
There is a common buzzword that we hear from leaders, not only from Tech companies, but even organizations from other domains, such as: Oil and Gas, Finance, Marketing, Government, etc. It is called… Digital Transformation. Each organization’s interpretation of it may vary, but there’s a common objective to drive towards sustainability and business agility. So what does it take to implement digital transformation in an organization? Does the size of the organization matter? Does the domain make a difference on the probability of success?
Let’s come together and explore real-life use cases about the essential elements that result to real digital transformation, the implementation challenges, and powerful ways to overcome these challenges to succeed.
Note this session is interactive and not being recorded, so speak freely.
Wednesday, October 21, 2020 4:15 pm
Young Professional Chat
Moderator: Vanessa Lam, Principal, BRS
Are you a young professional? Are you interested in what young professionals have to say? This open-ended session is for under-35 year olds to ask questions, express concerns, and share stories about what life is like for us in the workplace. People of all ages welcome to attend, but we ask attendees to please give space for young professionals to discuss freely.
Potential topics for discussion are:
- Helpful skills to learn in early career
- Workplace experiences for young professionals
- Effects of COVID-19 on life and career
- Where we, as young professionals, see the future of our industries and how we can help shape them
Experienced professionals: attend to hear what the younger members in your organization are thinking about, what they are worried about, and how they are responding to current events. Young professionals: expect a lively conversation in which we offer each other advice, share experiences, and hopefully feel a little more community in this online world.
Wednesday
Wed
5:10 pm
Wednesday, October 21, 2020 5:10 pm
Networking and Exhibitor Chat
Thursday, October 22, 2020
Thursday
Thu
8:00 am
Thursday, October 22, 2020 8:00 am
Anatomy of a Business Architecture Ecosystem
Speaker: Micah Lorenc, Director, Business Architecture, USAA
Trail:Business Architecture Summit
The human body is an extraordinary collection of complex components and systems, but life is only possible when all of those components and systems work together in an orchestrated rhythm. Similarly, there are dozens of business components and systems (from value streams to business capabilities to agile release trains) that exist for the purpose of executing on strategy. But just like the human body, these components don’t breathe life into an organization unless they work together in an orchestrated rhythm.
This presentation will address how strategic outcomes, value streams, business capabilities, KPIs, SAFe Agile practices, and feedback loops can all work together to create a living and breathing strategy-to-execution cycle for any organization.
Learning Objectives:
- Better understanding of practical applications of Business Architecture
- Exposure to innovative approaches to measuring Business Architecture effectiveness
- Broadened perspective of how Business Architecture can serve Strategy-to-Execution process
Thursday, October 22, 2020 8:00 am
Level Up: How to Experience Career Success Without Burnout
Speaker: Laura Brandenburg, CEO, Bridging the Gap
Do you ever wonder why some people absolutely love their work, get all the interesting projects, and are consistently being rewarded for their efforts, while others seem stuck, overwhelmed, and on the verge of burnout?
In this presentation, you’ll discover how to gain recognition and move to the next level – even without working overtime. We’ll pull back the curtain and take an insightful look at the limiting behaviors and patterns that may be unconsciously holding you back from more success. You’ll leave with simple adjustments that will empower you to say yes to the right opportunities and make wise investments with your time so that it will pay dividends for your organization and your life long career potential.
Learning Objectives:
- Learn how to identify career-advancing opportunities in your organization
- Reclaim 3 hours each week (or more!) to invest in the more fulfilling, rewarding work that actually advances your career
- Understand the limiting behaviors and patterns that might be unconsciously holding you back from more career success
Thursday, October 22, 2020 8:00 am
How to Find the Real Need with Socratic Questioning
Speaker: Kent McDonald, Product Manager & Writer, KBPMedia
Trail:Agile Business Analysis Xchange
A common piece of advice is that your team should discover the true need of your project. Unfortunately advice on how to make that happen isn’t as prevalent. In this session you’ll learn about a simple technique to get to the core of what your stakeholders need that has been around for over 2000 years – Socratic questioning.
Join Kent McDonald as he walks you through a technique aimed at uncovering the (not intentionally) hidden need that your stakeholders are trying to satisfy, without asking “why?” five times in a row. Kent describes the questions, why they work and in what context they work based on his experience with IT organizations and the Agile Alliance. You’ll then have a chance to consider how to use socratic question for a real life situation..
Come learn about this technique so you can use it back at the office to drive toward the right outcome.
Learning Objectives:
- Learn what socratic questioning is
- Learn how to identify your stakeholders needs using socratic questioning
- Determine when Socratic question is an appropriate technique to use||
Thursday, October 22, 2020 8:00 am
Data Informed? Data Driven? Just Help Me Use My Data!
Okay I get it – data is ALL the rage right now! But I’m not a data scientist! I just want to be able to use my data to GET THINGS DONE! Where do I start?
Data can help us answer so many questions, but only if we know how to successfully leverage the power of data. You do not need to be a technical expert with years of data analysis or be called a data scientist! You simply need to know some basics on how both your business and the data is setup. Then with a few good questions, you can pull together some powerful insights that help teams make informed decisions!
In this session Jamie, a certified Business Data Analytics professional, will walk you through how to approach using data to help you make informed decision making. We’ll discuss how you can figure out what data you need to present viable recommendations to leadership. We’ll also list out the steps for working with the “data people” to get information that helps your decision making processes.
Learning Objectives:
- What questions to ask to utilize your data
- Ways to approach communication about data
- How to deliver informed conclusions to drive smarter and faster decision making
Thursday, October 22, 2020 8:00 am
Policy Matters
Moderators: Kristen Seer, Senior Consultant, Business Rule Solutions Cindy Scullion, Senior Consultant, Business Rule Solutions
Trail:Business Rules & Decisions Forum
The pandemic has highlighted like never before the need to rapidly develop, evaluate and roll-out new policies and rules. When the status quo is upended, the rules must change. The pandemic just illustrates the point. In fact, policies and rules are changing all the time in the Knowledge Economy — and faster than ever. How have you been impacted? What glitches (and worse) have you experienced? What new tricks have you learned? How has it changed you practices and perspectives? Where does it look like things are headed in your organization?
We’ll kick off this session with a 5 minute introduction to position the issues, then we’ll open it up for attendees to share experiences and insights. Gather up your questions. We’ll all go in search of answers together!
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
8:50 am
Thursday, October 22, 2020 8:50 am
Room Change
Thursday
Thu
9:00 am
Thursday, October 22, 2020 9:00 am
Add Value, Think Forward: 5 Opportunities to Add Value to Your Business
Speaker: Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
Business analysis still often tends to follow a transactional rather than transformational focus. In today’s knowledge economy, that means significant opportunities can be overlooked. What is the solution? Put business knowledge front and center in projects and initiatives.
Knowledge is what make your organization smart. This presentation explores 5 ways in which you can add value by focusing on core business knowledge. Learn how to elevate your analysis skills from eliciting requirements to creating business solutions.
Learning objectives:
- Explore what core business knowledge means for organizational operations
- Rethink processes from a knowledge perspective
- Learn how to exploit the difference between business rules and business requirements
- Identify what is often overlooked in data quality initiatives
- Enable more effective development and rollout of business policies
Thursday, October 22, 2020 9:00 am
Don’t Put Digital Lipstick on a Process Pig!
Speaker: Phil Short, IT Director
Trail:Business Process Forum
In these days of digital transformation opportunities exists to reinvent businesses for the digital age, to fundamentally look at how work gets done and to deploy this ‘new work’ leveraging the best technology currently available.
The alternative is to put a digital veneer over your existing processes using dashboards and robotic process automation etc. If you do this, you may be able to say that you digitized your business but fundamentally the business is the same and, in many cases existing business processes fail in the digital age.
Either approach is a significant undertaking but only one will ensure long term success of your organization. As the old saying goes, ‘you can put lipstick on a pig, but it’s still a pig!’
In this presentation you will hear the good, bad and the ugly of digital transformation, learn about the tools necessary for sustainable digital transformation and how the principles of Process Based Management, Design Thinking and Agile Project Management work together to take you on this rewarding journey.
Learning Objectives:
- How process Based Management and Design Thinking work together
- The use of AGILE project management to bring it to life
- How to turn your process pig into an agile cat
Thursday, October 22, 2020 9:00 am
Using Customer Insights to Spark Transformation
Speaker: Scott Seidewitz, Founder and Principal, The Seidewitz Group
Many companies listen to the voice of the customer. It can increase marketing ROI, drive product strategy and improve customer loyalty. But most companies don’t realize the power of the customer to drive internal change.
Using two compelling case studies—one about a market leader struggling to stave off new competition, another about the challenges of bringing a disruptive technology to market—this presentation shows the power of the customer to inspire change. You’ll learn specific tools and techniques to use customer insights to overcome ingrained behaviors and become a rallying cry for organizational change.
Learning Objectives:
- Recognize situations in which your organization is being resistant to change.
- Learn approaches for using customer insights to inspire change within your organization.
- Learn best practices for using insights to make your organization more agile and customer-focused.
Thursday, October 22, 2020 9:00 am
Thinking Differently in a Metrics-Driven Age
Speaker: Mike Whalen, Senior Procurement Analyst, State of Colorado, Office of Information Technology
What did the Ford GT40, allied planes in WW2, and the Cholera outbreak of 1854 have in common? They all solved a problem by focusing on the right metrics. As professional analysts, we are tasked with tracking numbers and showing how our businesses and organizations are succeeding at their goals. While spreadsheets can help us count records and reporting tools can aid in analyzing data sets, are we focusing on the right metrics? The goals of this presentation are to discuss what metrics are, why they are useful, and alternative methods to reviewing data. Specifically, this presentation will review innovative concepts from the business world, and best practices with state/local government.
Learning Objectives:
- What are good metrics versus bad metric?
- What is good data versus bad data?
- What are useful findings from data analysis?
Thursday, October 22, 2020 9:00 am
Business Analysts are Product People Too!
Moderator: Kent McDonald, Product Manager & Writer, KBPMedia
As if agile transformations weren’t enough work, many organizations are now mixing in digital transformations as well. Your business analysis skills are invaluable to digital transformation efforts, but to be truly effective, you need to think like a product person.
In this practitioner’s chat, we’ll explore the intersection of business analysis, product ownership, and product management. Hear from other product people about their experiences and share yours as well.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
9:55 am
Thursday, October 22, 2020 9:55 am
Break – Visit Capsifi & iGrafx and other exhibitors + BBC Conference Extra ( 9:55am – 10:25am)
Thursday, October 22, 2020 9:55 am
10:00am – 10:20am Understanding the link between Process, Business Continuity, & Customer Experience
Speaker: Robert Thacker, Global Director – Enablement, iGrafx
The world has certainly seen its share of “transformation” this year. Businesses struggled to adjust and realign internal resources while at the same time trying to keep up with customer expectations. However, those that took a process centric approach to understanding their business were better prepared to handle the disruption and identify possible areas of improvement quicker.
Thursday
Thu
10:30 am
Thursday, October 22, 2020 10:30 am
Are You Ready to Step Up? Your Role in Spearheading Decisions with Data
Speaker: Lori Silverman, Founder/CEO and Shift Strategist, Partners for Progress
According to McKinsey’s 2019 research, only one in four digital/data transformations initiatives achieve intended results. The rest fall short. Why should you care?
Articles by Tom Davenport, Randy Bean, and others in these fields state that Chief Data/Digital Officers, Chief Analytics Officers — and others leading these efforts — don’t have time to attend to the people/cultural components because they have other, far more pressing issues to address. Also not on their radar screen is ensuring the “enterprise as a whole” has the organizational core competence to make smarter, faster decisions enabled by data. There’s also evidence to show many of these leaders struggle to make tangible business impact.
That’s where you come in. How can you help? Those spearheading these initiatives often don’t realize that business analysis expertise can accelerate success, overcome cultural inertia, and keep an initiative from getting stuck. Which means they won’t think to include you as a strategic resource on their teams.
Unless you step up.
In this Spotlight Session, learn:
- Why you’re perfectly positioned to step in and help,
- Why creating Intelligent Enterprises is the future,
- Several ways to strategically expand and elevate your role, and
- What you can do to embed the organizational core competence and culture needed for your enterprise to transform
Thursday, October 22, 2020 10:30 am
Power BA – Enabling Change Through Process Improvement
Speakers: David Wear, Sr. Business Analyst, 4iiii Innovations Nathan Klassen, Director, Continuous Improvement, 4iiii Innovations
Trail:Business Architecture Summit,Business Process Forum
This presentation is a case study on how a continuous process improvement team helped a successful high tech electronic manufacturer take the next steps in operational maturity. We have played a strategic role, working with the C-Suite, to define corporate strategic vision and success criteria, then break down the vision into policies, workflows and user process changes to achieve success criteria.
Key session topics:
– Identify, Categorization and mapping of organizational processes at multiple levels
– Scoping, Determining the ROI through depth, prioritization and tracking of the proposed process improvement initiatives
– Execution, Early Lean process improvement approaches by a small process team that needs to remain agile in a high paced start-up environment
– Sustain & empower, Process change management approach and sustainment through an organizational process playbook with reference material
Learning Objectives:
- Used the overall business strategy to guide business architecture practices
- Achieved success in having the BA’s reduced waste by creating frameworks and process for product development and project management in additions to operational process
- To achieve user buy-in of new process and avoid change burn out
See a quick preview from Nathan:
Thursday, October 22, 2020 10:30 am
Building your Organization’s Business Process Capability
Speaker: Sasha Aganova, Business Architect, Process Renewal Group
Trail:Business Process Forum
Many organizations have introduced process management practices with varying degrees of success and resistance. Continuing to progress in maturity and sustaining the effort is often challenging. This session will provide insights on how to initiate and advance your BPM practices and how to establish and enhance internal capabilities. It will provide recommendations to tackle a lack of well-accepted methodologies, training, tools, standards, metrics or benchmarks, to set you on the journey to progress along the maturity scale. Sasha will focus on how to develop broad buy-in and support and improve adoption of the effort. She will also look at a variety of structures from a single center to federated groups which require the coordination of best practices and support for enterprise wide process governance.
Sasha will share her experience gained from establishing and supporting Business Process Centers of Excellence across numerous organizations and industries. Specifically, she will discuss key facts each BPM leader should know and myths they should watch out for. She will share her recommended approach to gain, maintain and grow the support required from the rest of the organization to thrive.
This session is aimed at both established BPM teams, and teams just starting out.
See a quick preview from Sasha:
Thursday, October 22, 2020 10:30 am
A Primer on Working with Executives – 3 Key Facets
Speaker: Richard Larson, Consultant, Watermark/PM Academy
As our careers advance, sooner or later we encounter senior leaders and executives. We can be nervous and panic or we can focus on things that will help us become their trusted advisors and increase our effectiveness. It can take time to overcome nervousness and to build confidence in working with executives.
It need not take years of panicking to learn to positively interact with executives. This session clearly lays out three key areas of focus to help you calmly and effectively work with and influence executives. They include interpersonal interactions, effective communication style, and understanding decision-making processes. The right kind of focus can change everything about your confidence and effectiveness.
Get started today by becoming more successful in your interactions with executives!
Learning Objectives:
- List the main myths and causes of failure working with executives
- Describe the 3 areas of focus to help work effectively with leaders
- Practice applying one of the key areas during the session
Thursday, October 22, 2020 10:30 am
Next-Level Business Analyst Career Path and Job Opportunities
Moderator: Laura Brandenburg, CEO, Bridging the Gap
Wondering what’s next for your business analyst career? Want to share your career path or how your unique career opportunities moved your career forward? Considering switching domains or moving into new roles like consulting, leadership, management, training as a next step and want to hear what these options are actually like?
In this practitioner chat session, we’ll be discussing the various career options available to you as a business analyst. The facilitator will open with a short review of a model of a BA’s career path to frame our discussion, and then we’ll open it up to questions and contributions from attendees. Be ready to challenge your assumptions about what’s possible and see new opportunities to expand your career potential!
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
11:25 am
Thursday, October 22, 2020 11:25 am
Room Change
Thursday
Thu
11:35 am
Thursday, October 22, 2020 11:35 am
Are Your Processes Agile?
Moderators: Roger Burlton, Founder, Process Renewal Group Sasha Aganova, Business Architect, Process Renewal Group
Trail:Business Process Forum
With the events of 2020, the way our businesses work has had to change – with our customers and other outside stakeholders and internally among our employees. We have always expressed the need and desire to be able to change our processes fast and this year has put that ability to the test. So, what models and practices have we learned that worked and can be taken confidently to the future and what has proven to be a noble experiment that we would prefer to not repeat?
In this session, the moderators will kick off with five minutes to set the scene and then open up to attendees for the rest of the meeting to share insights about the future of work.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 22, 2020 11:35 am
Value of Analysis to Your Organization
Moderator: Barbara Carkenord, Consultant, Carkenord Consulting
Some organizations understand the value of business analysis to their company while others continue to struggle. How are you proving your worth to your organization, and what other ways can you demonstrate your value in your organization?
Join our Chat as we discuss the topic and come out with better ways to demonstrate our value.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 22, 2020 11:35 am
Where are You Going?
Moderator: Jared Gorai, CBAP, Director, Chapters & Membership Engagement, IIBA®
Many business analysis professionals started their career in the technology portfolio. It used to be that we thought of practitioners as ‘T’ shaped, but we’re finding it is much more complex than that as it has morphed into a wheel and spoke model.
Come join the conversation as we uncover and discuss the career progression of the business analyst.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 22, 2020 11:35 am
Remote and Hybrid Teams – The New Normal For Our Time Our World Changed
Moderator: Penny Pullan, Director, Making Projects Work Ltd.
Our world changed in 2020 and now we all have a new skill to develop: virtual leadership for remote and hybrid teams. With initial lockdowns around the world, we adapted to everyone working from home. As lockdowns ease, some people are returning to the office while others remain at home and many questions arise. How do we get the best from teams distributed geographically? How can we work with stakeholders who we have never met in person? How can we build business capability with some who are together in the office and others who are remote? How can we run effective workshops and collaborate across distance?
Join to discuss these and other remote/hybrid issues in this Practitioner Chat with a world authority on virtual leadership.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 22, 2020 11:35 am
Q&A with Spotlight Speaker Lori Silverman
Moderator: Lori Silverman, Founder/CEO and Shift Strategist, Partners for Progress
Lori will interact with attendees and give pragmatic responses to anything and everything having to do with giving you the skills for decision intelligence (a needed role that BAs are perfectly positioned for and need to capitalize on now) and embedding a data culture into your enterprise.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
12:30 pm
Thursday, October 22, 2020 12:30 pm
Break – visit NTT Comware, other exhibitors & BBC Conference Extra (12:30pm – 1:00pm)
Thursday, October 22, 2020 12:30 pm
12:30pm – 1:15pm Architecture as an Enabler of Business Model Innovation
Speaker: Terry Roach, Founder, Capsifi
The recent era of Digital Transformation has fueled the most significant wave of technology investment of past decade. As the hype cycle has evolved and is finally bottoming out, there has been a noticeable shift in thinking about transformation. The initial frenzy to treat it with a dose of technology, has given way to a maturing realization that:
Digital is not in the technology; it is in the customer.
The real imperative is in addressing the increasingly sophisticated digital demands of customers and keeping pace with the constantly evolving digital offerings of competitors. A far more complex and challenging problem than procuring and implementing a technology platform.
Transformation is not an initiative; it’s a capability.
It’s not about transforming but building the capacity to continuously transform. Figuring out how to embrace continuous, ongoing innovation and develop an adaptive business culture is a perplexing but urgent necessity.
Digital Transformation is in fact a continuous exercise in business model innovation – This session will focus on the role of architecture in innovating a business operating model, by identifying innovation opportunities and aligning delivery programs with business and technology strategies
Thursday, October 22, 2020 12:30 pm
1:00pm – 1:20pm Prioritization of Processes and Projects with the BPM-D Application
Speaker: Mathias Kirchmer, Managing Director and Co-CEO, BPM-D
Over 87% of businesses miss their strategic goals each year. This presentation outlines a strategy-based prioritization approach for processes and projects to help identify high impact, low maturity processes most critical for achieving strategic goals. The BPM-D Application enables organizations to focus on what matters most and avoid boiling the ocean.
Using the BPM-D Application we will show how to convert a strategy into value-drivers that can be used to identify high impact low maturity processes, as these are the best targets for improvement and transformation initiatives. You will learn how to establish a clear line of sight between your business strategy and portfolio of projects to execute your strategy systematically – value-driven and process-led.
Thursday, October 22, 2020 12:30 pm
1:20pm – 1:40pm Agility Powered by Maturity: Not an Oxymoron2
Speaker: Rob Allen, CEO & Business Object Repository Evangelist, Future Tech Systems, Inc
This session describes Mature & Immature Organizations and then demonstrates how agile change management works so much better in a mature organisation. Examples will come from a Canadian manufacturer and US Health Care Insurance firm.
The session shows how a Business Object Repository can be used to support organizational maturity and facilitate agile change management. We describe an incremental approach that reduces risk & cost but delivers an Enterprise Digital Twin
Thursday, October 22, 2020 12:30 pm
1:40pm – 2:00pm How to use HOPEX to do business capability mapping
Speaker: Raashi Bhatnagar, Pre-Sales Engineer, MEGA International
Achieve operational excellence by analyzing, optimizing, and standardizing your company’s business processes with a business process analysis tool. Reshape your business processes around your customers and ensure that you’re aligned to the business strategy and roadmap. We’ll examine how you can better understand and improve the efficiency and effectiveness of your operations and ensure your processes support your digital business transformation.
Thursday
Thu
2:00 pm
Thursday, October 22, 2020 2:00 pm
A Real World Approach to Large Scale Process Renewal
Speakers: Maureen Sheehan, Director, Regulatory Strategy and Government Relations, Technical Safety BC Neal Rayner, Enterprise Architect, Technical Safety BC
Trail:Business Process Forum,Business Architecture Summit
When faced with aged, complex and siloed processes that need to be renewed and streamlined in order to pave the way for a new corporate vision and a technology platform implementation, how did Technical Safety BC approach the mammoth task across all its public facing processes?
In an organization that was bought together from a number of different agencies regulating different technologies such as Elevators, Gas, Boilers, Electrical Systems, Passenger Ropeways e.g chairlifts you can imagine the challenge that no two permits or enforcements followed the same processes. Couple this with aging IT systems that our processes had to twist to fit into, we had a lot of untangling and rethinking to do.
In this session we will openly share the approach we took starting with our strategy, building a process architecture, prioritizing our analysis and design efforts, redesigning our processes for the future and defining system capabilities to be acquired. We will share the successes and the challenges and how we pragmatically arrived at a sustainable set of patterns, practices and models to move us onto the implementation of our new platform and the renewal of our business.
Learning Objectives:
- The importance of language and terminology to gain understanding and buy in across diverse product types and functional areas
- The importance of project governance in creating and maintaining organizational change
- Gaining traction for organizational change by clarifying and sharing the value it will bring to your organization, clients and stakeholders
Thursday, October 22, 2020 2:00 pm
Process Led Agility – A Case Study
Speaker: Dan O’Neill, Director, OpExtion Pty Ltd
As the former Chief Process Officer of the Commonwealth Bank of Australia, Dan O’Neill will provide insight and learnings on the proven methods and techniques he used in the largest bank in Australia. Results included higher mortgage conversation rates, reduction in operational risk issues, an increase in market share, and a significant uplift in productivity. Using case studies Dan will share his insights on:
• Embedding end to end collaboration and shared objectives using process architecture
• Process Management and Improvement techniques, what you need to know
• Sustaining performance with governance over Process, Data, and Technology
Learning Objectives:
- The Do’s and Don’ts of establishing end to end process Management & Improvement
- Why sustaining process management and improvement is so difficult and how to overcome it.
- It’s People, Process and then Technology in that order for a reason. Find out why.
Thursday, October 22, 2020 2:00 pm
Executive Panel: Igniting Business Agility
Speakers: Alex Goryachev, Senior Director - Emerging Technologies and Incubation, Cisco Gabriel Leiva von Bovet, Executive Vice President, Global Services, Zafin
Moderator: Roger Tregear, Principal Advisor, TregearBPM
3… 2… 1… We have ignition. These familiar words evoke a sense of both awe and trepidation. This is the explosive moment. There is no turning back. You said you wanted commitment, well here it is! You might want to tighten those straps.
The theme of this year’s conference is igniting business agility. This panel will explore what such ignition might look and feel like in an organization. A big bang or a slow burn? What are the pre-conditions for ignition? Where’s the spark and what’s the fuel? What is needed to maintain the thrust? What boosters can be engaged?
The rocket has cleared the tower. Now what?
Thursday, October 22, 2020 2:00 pm
Building, Deploying, and Orchestrating Complex Decision Services
Speaker: Jacob Feldman, CTO, OpenRules, Inc.
Trail:Business Rules & Decisions Forum
This presentation demonstrates how business analysts without help from IT can build, test, and deploy business decision models as cloud microservices. We will select a loan origination use case that is commonly used to demonstrate the capabilities of the DMN standard. Contrary to traditional implementations, we will show how to split a usually monolithic system into multiple decision microservices that could be tested separately and deployed as AWS Lambda functions. Then we will demonstrate how to use state machines to orchestrate these microservices to build various decision-making applications in the loan origination domain. This presentation intends to show that the representation of business knowledge remains the most important part of decision management. It will demystify the complexity of cloud-based development of operational decision services allowing subject matter experts to concentrate on their business issues while the modern cloud platforms take care of operational problems.
Learning Objectives:
- How to build and deploy operational decision services
- How to orchestrate decision microservices
- Demonstrating a complex cloud-based decision-making application
Thursday, October 22, 2020 2:00 pm
Data At The Heart of Your Business Requirements
Speaker: Dora Boussias, Transformational Leader, Data Strategy & Architecture, Stryker
Business and data go hand-in-hand, regardless if it’s a new system/process implementation or changes to an existing one, and regardless the industry you’re in. This session showcases the importance of understanding the business context of data and how it relates to the business need at hand. It speaks to effective questions to ask to guide business folks get to what they are really looking for, which every seasoned business analyst would tell you it’s not always as it seems! And it makes the case for key data principles and tools that ought to be part of every IT project implementation.
Learning Objectives:
- Importance of the business context of data in business requirements
- ‘Business data purpose’ mindset, help business requestors navigate to what they are ultimately looking for
- Best of the best data principles and tools to strive for, in every project implementation
Thursday, October 22, 2020 2:00 pm
Agile Practices for Better Rules and Outcomes – Interview
Moderators: Nick Vaughan, Manager Business Rules Centre, Inland Revenue, New Zealand Government Nadia Webster, Innovation Lead – Smart Council, Wellington City Council Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
The Better Rules, Better Outcomes Initiative in New Zealand broke important ground in agile development and implementation of policies and rules. It was so innovative that it was recognised by the OECD (Organization for Economic Co-operation and Development) as a global emerging trend in government.
Rules govern the way we behave and operate. The rules are set out in acts and regulations. Simply put, Better Rules proposes to create legislation in software code at the same time the natural language version is created.
In this interview-style session, find out about the techniques they used and how they have been applied in real life. Explore how to accelerate the crafting and rollout of new and revised policies by having policymakers and business analysts collaborating with software developers in real time.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
2:55 pm
Thursday, October 22, 2020 2:55 pm
Room Change
Thursday
Thu
3:05 pm
Thursday, October 22, 2020 3:05 pm
BA Collaboration and Communication at Law Enforcement
Speaker: Dorota Madziar, Project Leader for Business Analysis, Winnipeg Police Service:
In 2017, the Winnipeg Police Service (WPS) identified four strategic goals as part of their business plan. These goals included: 1) Less Crime and Victimization; 2) Engaged Communities; 3) Effective and Efficient Service; and 4) Healthy Organization.
By launching the Court Notification System (CNS) Project through 2018-2019, the WPS anticipated achieving annual savings and successful outcomes in support of their goal for Effective and Efficient Service. In the end, the project outcomes exceeded WPS’ expectations by far, and the positive impact of the CNS .
The Project Sponsor and WPS Executives were highly invested in the success of the project, and consistently aligned in prioritizing its importance. They communicated regularly with each other and WPS members, whether formally or informally, and this was key in ensuring WPS members remained up to date, motivated and engaged throughout the project. The result of this approach was absolute magic. With strong communication, open dialogue and buy-in.
Learning Objectives:
- Engaging Stakehloders
- Communicating with Stakeholder
- Defining the Objectives clearly and concisely
Thursday, October 22, 2020 3:05 pm
Upgrading Export Controls Across all Business Systems at Once
Speaker: Steve Slate, Senior Business Analyst, Pacific Northwest National Laboratory
Trail:Business Process Forum,Business Rules & Decisions Forum
This is a case study on how the Pacific Northwest National Laboratory (PNNL) upgraded processes, IT tools, and people-skills simultaneously across all functional business systems and research groups to implement an enhanced export control program. The presentation explains the approach used to plan, manage, and implement this huge effort involving 200+ improvement actions, 20 new or upgraded IT systems, and an organization-wide change management effort. The team used business rules to structure the complex set of regulatory requirements, enterprise-architecture principles to understand change targets, extensive stakeholder interactions with 24 business systems to identify gaps, business process modeling to create and improve 100+ processes, and an innovative project-management approach to deliver an enhanced program in a little over two years. This rapid implementation was imperative for PNNL to expand its use and creation of an ever-evolving set of sensitive technologies, which are essential to its research for the U.S. Department.
Learning Objectives:
- Learn how “boil-the-ocean” improvement efforts can actually succeed
- Understand how to implement export-control requirements that hit all business systems
- Learn how to seamlessly implement technology protections to improve competitiveness
Thursday, October 22, 2020 3:05 pm
Building a Business Analysis Community
Speakers: Miranda Shumaker, Manager of Business Analysis, Educational Media Foundation Cindy Hanna, Business Analyst II, Educational Media Foundation
“How do you move the adoption of business analysis forward in an organization when the majority of the organization doesn’t understand the value it brings? Organizationally, our Business Analysis Team sits outside of Business and IT (a fantastic advantage!). Yet — as many of you have experienced — several attempts to “tell” our value to the enterprise have fallen short. That is, until this year. Realizing that many people in Business and a few in IT were doing high level “business analysis”, we decided to try something new and create a BA Community to come alongside each other, provide training around standards, and build an inventory of knowledge with everyone’s artifacts.
Join us as we share the problems we faced and how we’re moving forward as a community to solve them. Our hope is to spark some ideas that you could put into place in your own organization.”
Learning Objectives:
- How to build a BA Community of Practice
- How to break down organizational silos
- How to build an inventory of knowledge
Thursday, October 22, 2020 3:05 pm
Don’t Let Your Design Thinking Silver Bullet Be a Blank
Speaker: Robin Goldsmith, President, Go Pro Management, Inc.
Design thinking PR paints it as a magic silver bullet panacea—perfect on-demand innovation projects every time. The process pretty much involves practices that have long been recognized as producing better outcomes, but with some different terms.
“Empathy” is understanding customers’ or users’ thinking and needs from their own perspectives. Isn’t that what competent business analysis always has achieved and troubled projects probably lacked?
“Ideation” is coming up with suitable, especially innovative solutions. That too is a fundamental part of business analysis. Yet, solutions have not always been suitable, let alone innovative.
Yes, empathy and ideation are key but are far harder and scarcer than design thinking suggests and too often are merely hollow buzzwords in an all-too-conventional mistaken model. This interactive session reveals common weaknesses that can undercut design thinking’s promise and presents powerful more appropriate models and methods that enable design thinking to achieve its potential.
Learning Objectives:
- Identify design thinking’s strengths and also its too-commonly-overlooked pitfalls
- Analyze what’s actually involved in effective empathy and ideation
- Describe a more appropriate model that better enables effective empathy and ideation
Thursday, October 22, 2020 3:05 pm
Closing The Loop on Data-driven Process Transformation
Speaker: J-M Erlendson, Business Process Architect, Software AG
Trail:Business Process Forum
Making the right decision on how and where to transform processes requires the right information and approach to ensure that projects are focused on what matters – targeting smart KPIs and improving key customer experiences. To gather and effectively use the right information, process and architecture professionals need to internalize a data-driven approach and methodology, identifying what matters, sources of truth, outcome patterns and semantic meanings. In this session, attendees will have the opportunity to walk through the lifecycle of a data-driven improvement initiative, showing when and where data should be gathered, used for decision-making, monitored, and reported. Each phase will be separately analyzed in-depth, highlighting key inputs, outputs and methods. Finally, the session will discuss a case study where this approach was used to successfully address key challenges in a multinational organization, and what outcomes were achieved.
Learning Objectives:
- Where to find Key Data to better understand transformation needs
- What customer and transaction data are telling you
- What steps are needed in the transformation lifecycle to leverage data and customer needs
- How to turn data insights into people, process and technology transformation plans
- Building a data-driven business case for process transformation
- Using continuous data to realize benefits and course-correct inflight
Thursday, October 22, 2020 3:05 pm
Unconscious Leadership Bias, Breaking Down Silos
Moderator: Dan O’Neill, Director, OpExtion Pty Ltd
Trail:Business Process Forum
One of the most common challenges BPM practitioners raise when implementing and embedding BPM and Business Analysis disciplines is overcoming the complex, siloed and hierarchical functional operating models in organisations that unconsciously prevent an end-to-end approach. So how do you overcome this blocker and engage the executive team and workforce?
In this session, the moderator will introduce the session with a 5 min overview of their experience and approach and will open up to attendees to share their insights, experiences and learnings.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
4:00 pm
Thursday, October 22, 2020 4:00 pm
Break – visit Mega, Blackmetric and other exhibitors & BBC Conference Extra (4:00pm – 4:40pm)
Thursday, October 22, 2020 4:00 pm
Does Your Data Tell a Story?
Speaker: Kevin Costa, Pre-Sales Engineer, Capsifi
Watch as we use Capsifi’s digital business platform to create a Service Blueprint; a mashup of the customer journey map and value stream. Finally providing the big picture you need to deliver a story that enables your stakeholders to take action!
· Expose areas of dissatisfaction in the customer journey for targeted remediation
· Identify overlaps and redundancies between divisions to simplify operations
· Break silos to enable customer-facing departments to coordinate activities as they take the journey with the customers
Thursday
Thu
4:45 pm
Thursday, October 22, 2020 4:45 pm
THREE LINES OF DEFENSE: Aligning Business Processes with Risk Management
Speaker: Alex Aganov, Principal Consultant, Process Renewal Group
Trail:Business Process Forum
Business continuity depends on how well an organization is prepared to face internal and external risks and challenges.
Organizations which have established and maintained sound Risk, Incident and Crisis Management frameworks are ready to respond to and mitigate issues that arise better than their counterparts.
It also important to consider BPM as an essential part of Risk-Control Assessment since the performance goals, processes, risks and related controls as well as risk mitigation actions need to be modeled to be able to adapt to business changes that occur or may be anticipated based on known and unknown internal and external factors.
Learning Objectives:
- Risk-Control assessment is an essential part of BPM
- Risk, Incident and Crisis Management frameworks are essential parts of business continuity plan
- Both, proactive and reactive processes and procedures must be in place to be prepared to face internal and external risks and challenges
Thursday, October 22, 2020 4:45 pm
What’s Change Got to Do With It? Everything!
Speakers: David Shaffer, Manager Business Analysis, Reed Tech Jennifer Bedell, Senior Business Analyst/Community Leader, Mariner Innovations
Let’s face it. Change is disruptive. And most disruptive change programs fail. Why? Poor planning, employee resistance and lack of management support. Good news! There are proven techniques to significantly increase your change success. Hear real stories from the trenches while learning how to apply proven change management techniques…and most importantly – learn from our mistakes! You’ll be prepared to show your organization how to attack change head on while avoiding failure. We’ll show you the most common mistakes when rolling out disruptive change and give you a roadmap for success. Only attend this session if you are prepared to become your company’s number one change agent!
Learning Objectives:
- Understand why change management is critical to project success
- Learn how to obtain executive buy in for change
- Understand the key components of an effective change management plan
- Learn how to create a lean value pipeline to drive change
- Uncover details of effective operational readiness planning
- How to use OKR’s & KPI’s to ensure change benefits are sustained
Thursday, October 22, 2020 4:45 pm
Navigating the BA/PM Relationship
Speakers: Tamara Copple, Senior Business Analyst, Children International Rebecca Skinner, Senior IT Systems Analyst, Texas Department of Public Safety
At times, business analysts and project managers step on each other’s toes, especially when starting a new project. Though it may appear that their roles and tasks sometimes overlap, they are performed in different contexts. In this presentation, Tamara and Becky examine this from both viewpoints, look at the context in which each role is performed, and discuss ways to forge a clear path forward to collaborating with joy. Their presentation will kick off with story-telling, perspectives, and techniques. Then, Tamara and Becky will engage the audience with a Lean Coffee-style exercise to discuss different scenarios and questions pertinent to the attendees.
Learning Objectives:
- Acknowledge and identify points where the BA and PM roles intersect
- Learn ways to think about & better understand the lens through which PMs & BAs see their roles
- Share techniques to enhance communication and understanding between the two roles
Thursday, October 22, 2020 4:45 pm
How Context Diagramming Can Boost the Requirements Process
Speakers: Naomi Montgomery, Principal Business Systems Analyst, Healthesystems Richard Wagner, Healthesystems
The friction and misunderstanding that is commonly experienced by many development projects is the translation between the business domain vocabulary of the business analyst, and with that of the technical vocabulary of the development team. This misunderstanding introduces unnecessary complexities, inhibits communication and leads to incorrect implementations. Domain Driven Design (DDD) can help adopt a ubiquitous language for developing requirements and design. Context Mapping is a DDD technique that helped our business analyst and solutions architect explore a given business domain model within a given bounded context. This allowed us to develop language that translated into a better design and quality user stories.
This hands-on, interactive session will cover our case-study and give participants tools to conduct their own Context Mapping meetings and create Context Diagrams.
Learning Objectives:
- What is Domain Driven Design and how can it help with requirements?
- How does the Business Analyst and Architecture Partnership work in Domain Driven Design?
- Where in the requirements process do you get the boost?
- What is Context Mapping and how to do it?
- When and how to discuss Business Process when Context Mapping
Thursday, October 22, 2020 4:45 pm
From Concept to Reality with Actionable Data
Anyone can make a pretty bar graph, but can you make sound decisions based on that graph? Is it actionable, or is it only a concept? How do you turn flashy concepts into actionable visualizations? Can you see the end result of those concepts; will they ever become reality? Do you have the vision and drive to figure out how to get from today to tomorrow before it becomes yesterday? This session will show you the best practices needed to achieve that goal.
American mathematician John Tukey once said, “The greatest value of a picture is when it forces us to notice what we never expected to see.” What value do you see in your data? And what ideas do you have when you see it? Learn how you can capitalize on your ideas and turn them into reality by blending internal with external, leveraging them into a cohesive strategy for both the short term AND the long term. See the five “Stages of the Spectrum” in action while discovering the difference between impact and influence, and how that difference plays into making data actionable.
Learning Objectives:
- Understand and recognize the five stages of visualization spectrum.
- Learn how to leverage these steps into a cohesive visualization strategy.
- Discover the difference between impact/influence and how that knowledge plays into making data actionable.
- Understand how the four-step iterative implementation cycle works: Deploy –> Discover –> Discern –> Develop.
Thursday, October 22, 2020 4:45 pm
Pros and Cons of Different Modeling Techniques
Moderator: Denis Gagne, CEO & CTO, Trisotech
Is modeling our business operations and strategies still relevant in a world where work transformation and digital transformation needs to happen. Transformation is at the forefront of every executive from every industry, and time is of essence to ensure the survival or re-invention of their organizations.
Join us to discuss the relevancy of business modeling and the pros and cons of different modeling techniques. Is modeling still relevant in such a fast track? If so why, where and how?
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
5:40 pm
Thursday, October 22, 2020 5:40 pm
IIBA Trivia Bowl Reception
Friday, October 23, 2020
Friday
Fri
7:30 am
Friday, October 23, 2020 7:30 am
Virtual Coffee Roundtables
Coffee Roundtables – grab your real coffee and share experiences virtually with your peers to explore the new challenges of operating in a largely virtual world. Just like pre-show breakfast in a regular conference you’ll join a “round table” with seven fellow attendees and see where the conversation takes you.
Kick-starter: Share the impact the pandemic has had on your working environment, interaction with colleagues, management of projects and processes. Do you see digital transformation in your organization being accelerated as a result and what lasting effects do you think it will have on your career and working environment once the pandemic is over?
Friday
Fri
8:00 am
Friday, October 23, 2020 8:00 am
The Agile Requirement – A New Definition
Speaker: Fabricio Laguna, Senior Advisor, IIBA
Trail:Business Rules & Decisions Forum,Business Process Forum,Agile Business Analysis Xchange
What comes in mind when you listen the term “Agile Requirement”?
Usually, it is not referring exactly to a concrete requirement, but rather to some requirements engineering related process. The title Agile Requirement usually refers to techniques as User Stories, Story Mapping, Acceptance Criteria, BDD, Prototyping, Backlog Management, Kanban… focused on software development projects using an agile approach.
The usual definition: “The development team must be able to change a requirement during the solution development project to maximize the value delivered by the project”.
The new definition proposed bellow is more comprehensive, applicable to both agile and cascade approaches and oriented to business agility. And it is not about processes, but it is a real concrete requirement that must be added to all digital transformation initiatives.
The agile requirement new definition: “The business manager must be able to dynamically reconfigure business behavior to maximize customer value without the need for a new development project.
Learning Objectives:
- Ignite business agility with dynamically configurable solutions
- Use the agile requirement to stimulate your team’s creativity
- Model business as configurable processes and rules
Friday, October 23, 2020 8:00 am
Combat The Data Breach Crisis: A New Dimension Post Pandemic
Speaker: Nandini Jolly, President & CEO, CryptoMill Cybersecurity Solutions
In the wake of COVID-19, there is an alarming increase in cybercriminal activities as the majority of employees are forced to work from home, bringing a surge in the volume of data being shared with minimum training in cybersecurity for remote workers. As a result, hackers are taking advantage of technology risks including unmanaged devices, shadow IT and insecure access, along with human risks. Departments are scrambling to enable collaboration apps, but without proper security, they are at a high risk. Collaboration apps provide a rich repository for data that hackers consider to be a jackpot. This has thrust data security to the forefront and put it at tremendous risk. Data breaches can devastate both a company’s reputation as well as its bottom line. It is imperative for companies, especially in these unprecedented times, to look at integrating cybersecurity, privacy, and digital ethics, right from the outset.
Your speaker will take you through the ins and outs of protecting sensitive data from the edge to the Cloud with CryptoMill’s most advanced and disruptive security suite – Circles of Trust. She will also share a positive approach from the lens of the “good side” on how you can leverage technology and the art of encryption to stop hackers, gain business advantage and exceed customer expectations by effectively managing and protecting your most valuable assets.
Learning Objectives:
- Understanding Cyber Threats
- Awareness that innovation today addresses cyber threats of today
- The disruption of Circles of Trust in eliminating external hacks, internal rogue leaks, and securing supply chain
Friday, October 23, 2020 8:00 am
We Can’t Hear You: Effective Practices for the Remote Analyst
Speaker: Susan Moore, Community Engagement Manager, IIBA
Are you a remote business analyst or do you manage remote business analysts? Are you worried that a remote BA can’t be as effective as one in an office? Whether you were remote before the pandemic or suddenly became remote after, you know that working from home is not the same as working from an office. And you may have experienced challenges with virtual communication and collaboration that left you feeling like you’ve been left out. You can learn practices that will keep you connected with your team so you can do your best work remotely.
In this talk, you’ll discover what “virtual presence” is and ways to improve it to help avoid errors in remote communication. You’ll learn about synchronous and asynchronous communication methods, when to use them and why online meetings should be used sparingly. You’ll experience techniques and learn some best practices that will improve your virtual facilitation and collaboration. And, let’s have a little fun and talk about adding some team spirit to your communication too!
Equipped with this information, you’ll analyze your remote work situation and create a plan for what practices you will stop, start, and keep doing to be an effective remote analyst.
Learning Objectives:
- Understand the key areas that present challenges for the remote analyst vs an analyst in the office
- Learn strategies and techniques that address challenges remote analysts face in online facilitation, communication and collaboration
- Analyze your remote work situation to identify the ways you’ll address your specific remote challenges
- Create your action plan to address what you’ll stop, start and keep doing and get ready to share that plan with your manager or team
Friday, October 23, 2020 8:00 am
Facilitated Business Data Modeling Made Easy
Speaker: Gary Rush, CEO, MGR Consulting, Inc.
“Data Modeling, done well, is an effective and precise way to understand and document what a business needs (data and rules) and it is a highly effective way to enable a business rethink its core business. It is one aspect of modeling a business. Data Modeling is of the business, for the business, and by the business.”
This interactive session provides the Business Analyst and Manager with the tools and information to be able to understand and explain Business Data Models to business clients as
well as be able to build a Business Data Model. Topics include:
• What is Business Data Modeling – Why do we do it?
• When do you build a Business Data Model?
• How do you build a Business Data Model?
Learn How To:
- Build a Business Data Model with business clients who have never seen a data model
- Use the modeling session to clarify the business
- Active Listening affects the model and how to effectively listen to your clients
- Harness the collective knowledge of your clients to build a model that they embrace
- Make the model truly their model
Friday, October 23, 2020 8:00 am
What’s Hot: AI Trends in Business Analysis
Speaker: Elizabeth Larson, Consultant, Watermark Learning
Wonder where the business analysis industry is heading? The answer is that the latest trend is business analysts (BAs) helping organizations get the most value from their Artificial Intelligence (AI) initiatives. This interactive presentation covers a range of topics from the need for digital fluency to the need for an AI translator role to the importance of organizational agility on digital projects. There will be several discussions on what these trends mean for practitioners of business analysis.
Some of the topics included are:
- Why so many AI initiatives are not meeting expectations
- How BAs can help ensure that AI initiatives are focused on business value rather than on fascinating technology
- The importance of Agility on digital initiatives
- Why translators are needed on successful AI initiatives
- The many roles of the digital BA
Learning Objectives:
- Explain how BAs can help organizations focus on AI as a value-driven initiative
- Discuss the various BA roles from strategic advisor to business data analyst
- Discuss the importance of organization agility on digital projects
Friday, October 23, 2020 8:00 am
High Volume Manual Repetition: Bridging The Agile Gap
Speaker: David Lutz, Rate Process Manager, Farmers Insurance
Farmers Insurance is using process operationalization to modernize the management of complex repetitive processes. Agile methodology is conceptually a dynamic approach to iterative development, and is rooted in project management. As such it is fundamentally driven by defining requirements and validating deliverables, and is not focused on HOW the work is completed. In this session we will be discussing how Farmers is reimagining the management of multi-user processes, which are run thousands of times a year, with human created deliverables. Process operationalization software creates automated project management to ensure consistency, accountability, and remove many of the pain points related to how work is managed across teams.
Attendees will learn:
How BPMN is transitioning into live process management
Practical application of process operationalization to solve real problems
How Farmers has simultaneously improved performance and UX
Friday
Fri
8:50 am
Friday, October 23, 2020 8:50 am
Room Change
Friday
Fri
9:00 am
Friday, October 23, 2020 9:00 am
A Game Plan for Business Continuity
Speaker: Cindy Scullion, Senior Consultant, Business Rule Solutions
Trail:Business Rules & Decisions Forum,Business Process Forum
Many organizations have experienced some type of disruption. These disruptions can range from hurricanes to pandemics to human error. Is your organization prepared to sustain its essential business processes if all or part of it is impacted by a disruption? By building an organization’s business continuity capacity the risk of disruption is reduced, and the impact of a disruption and time to stabilize operations following the disruption is decreased.
What are the essential components of a business continuity plan? How do you tackle each component and what order should things be done? Learn from an author of a how to guide, the essentials and sequence of events for developing a business continuity plan. A case study will illustrate what we helped a major client organization finalize just 2 months before Covid-19 struck.
Learning Objectives:
- How a business continuity plan is different from an emergency preparedness plan
- How to identify and prioritize the business processes associated with the organization
- How risk mitigation is different from continuity options and why both are included in a business continuity plan
Friday, October 23, 2020 9:00 am
Panel: Share our Cybersecurity Passion
Speakers: Bindu Channaveerappa, Business Analysis Consultant, Director I-Perceptions Consulting Ltd, Dir IIBA UK, I-Perception Consulting Limited Terry Baresh, Principal Business Analyst, Securian Financial
Moderator: Kevin Haines, Program Director, Fellow, Sr BSA, Online Business Systems / IIBA
Trail:Agile Business Analysis Xchange
Have you every wished you knew more about Cybersecurity? Do you have questions about best practices and want to learn more about the Certificate in Cybersecurity Analysis (CCA)? Do you want to help protect your organization’s assets?
Please join Kevin, Terry and Bindu, IIBA CCA contributors, as they explore hot topics in Cybersecurity including awareness training, risk management and infusing security into your everyday practices.
Friday, October 23, 2020 9:00 am
Panel: Women in Tech
Speakers: Maureen Sheehan, Director, Regulatory Strategy and Government Relations, Technical Safety BC Lynn Almoro, Vice President, IT Enterprise Architecture and Strategy, Lakeshore Learning Materials Josephine Gilmore, Senior Manager and Capability Lead, Centric Consulting Cristy Russell, Senior Manager, Enterprise Process Design, TD Ameritrade
Moderator: Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
According to a recent National Center for Women & Information Technology (NCWIT), 25% of the computing workforce is female. Come listen to our inter-generational panelists discuss the challenges and opportunities for women working in the technology field. This timely panel of professional women will explore opportunities, discuss struggles, share tips, and provide advice.
Friday, October 23, 2020 9:00 am
Leading an Ethical Evolution Through Customer Journey Mapping
Speakers: Amanda Zurn, Senior Business Program Analyst, American College of Radiology Jared Zurn, Vice President, Examination, National Council of Architectural Registration Boards
How does an organization identify and implement a successful ethical initiative across a forty-year profession? Learn how a Customer Journey Map exercise was utilized to identify core aspects of an ethical professional and then leveraged across multiple stakeholder groups to build out an improvement plan. Discover how an analyst can help various stakeholders change their individual perspectives to better support outcomes that benefit the audience.
This real-world case study will delve into the challenges, successes, and failures an organization faced when addressing the ethical development lifecycle of licensed professionals. By using a Customer Journey Map to address professional development needs from education through career growth and eventual career sunset, this project was able to expose gaps in the development process and identify new product considerations. Learn how to iterate from a Customer Journey Map to create buy-in and understand how rapid prioritization allowed product rollouts in short bursts of effort.
Learning Objectives:
- Define key moments within a customer journey and how to map the critical aspects of each phase
- Iterate from a completed Customer Journey Map to expose big ideas for possible product development
- Leverage multiple stakeholders to create buy-in and identify product and service prioritization.
Friday, October 23, 2020 9:00 am
An Overview of AI, Machine Learning and Deep Learning
Speaker: Justin Simonds, Master Technologist, HPE
Artificial Intelligence, Machine Learning & Deep Learning: From the Garry Kasparov chess defeat to the recent Libratus Texas Hold’em victory, machines are getting smarter and smarter. This talk will provide overview of artificial intelligence the terminology and basics. We will review where we’ve been and where we’re headed.
Learning Objectives:
- A basic understanding of Artificial Intelligence, Machine Learning and Deep Learning
- Some of the Major players and ideas in the industry
- Making AI a part of the corporate plan
Friday, October 23, 2020 9:00 am
From BA to Agile Product Owner
Moderator: Angela Wick, BA-Cube.com Host & Principal Trainer, BA-Cube.com
Wondering how to transition from a BA to an Agile Product Owner? Want to share your experiences, learn from others, and chat about
what it takes to be a successful Agile Product Owner?
Let’s talk about what skills transfer well, and new skills we need to learn. Be ready to engage, share and move closer to being an awesome Agile Product Owner!
Note this session is interactive and not being recorded, so speak freely.
Friday
Fri
9:55 am
Friday, October 23, 2020 9:55 am
Break – visit BRS, PRG and other exhibitors & BBC Conference Extra (9:55am – 10:05am)
Friday, October 23, 2020 9:55 am
Enterprise Architect for Business Analysis
Speaker: Scott Hebbard, Communications Manager, Sparx Systems
This presentation outlines how a Business Analyst uses Enterprise Architect in a typical day to help them with all their Business Analysis activities.
Learn how to manage everyday BA activities like daily tasks, documenting test reports, validating requirements, documenting risks, issues, actions and decisions. Organize and maintain BA artifacts like functional, non-functional and technical requirements, use case models and business process models
Friday, October 23, 2020 9:55 am
How The Customer Perspective Can Drive And Innovate Business Operations How The Customer Perspective Can Drive And Innovate Business Operations How The Customer Perspective Can Drive And Innovate Business Operations
Speaker: Nicole Ostrander, Sr. Solution Consultant, Signavio
It can be challenging to identify and prioritize the necessary changes in an organization to ensure Business Efficiency, Effectiveness and Growth. This presentation will start from the Customer Perspective and through their journey help determine where key changes in day-to-day operations need to be made. Additionally, this presentation will walk you through strategic opportunities for automation from both the Data and Subject Matter Expert Perspective. Bringing a 360-degree view of process improvement opportunities through the customer’s eyes, business owner’s expertise, and the clear data.
Friday
Fri
10:15 am
Friday, October 23, 2020 10:15 am
Empower Your Customers with Rules-Driven Online Experiences
Speaker: Jasmine Lee, Oracle Policy Automation Specialist, Oracle
Trail:Business Rules & Decisions Forum
Business rules are about more than documenting organizations’ internal operations. Today’s digital technology, including chatbots and wizards, also creates new possibilities for automated yet personalized customer service — driven by natural language business rules that apply logic to customer queries. This session will use commercial and government vignettes to advocate for a new approach to rules-driven customer self-service — delivered automatically and when customers need help the most. It will show how business rules are key to boosting organisations’ customer satisfaction and market competitiveness, and to governments’ delivery of rapid assistance to people who need it most, while also maximizing regulatory compliance.
Learning Objectives:
- Learn how business rules can be deployed for multiple end-user personas
- Discover how business rules can drive customer service and improved customer satisfaction
- Explore different types of rules-driven application, including chatbots and online self-service
Friday, October 23, 2020 10:15 am
Securing the Business – It’s Everyone’s Role
Speaker: Alan S Koch, Sr Technical Lead Instructor, Cprime Learning
Securing the business is not just the role of our Security teams. It is everyone’s role. And analysts are in a unique position to ensure that our businesses are as secure as possible.
Our Security professionals are the supreme experts on the threats and vulnerabilities we must guard against and the steps we can take to guard against them. In collaboration with them, we Analysts can ensure that the full range of business objectives and needs are assessed to be sure that the full range of security risks have been identified and mitigated and that those mitigations enhance (rather than impede) our chances of business success.
Learning Objectives:
- Engage effectively with security professionals
- Ensure security priorities and actions are best suited the business needs
- Lay the foundation for making security the normal state for the business
Friday, October 23, 2020 10:15 am
Building A Community of Practice
Speaker: Tracy Buckner, Business Systems Analyst - Master Data Management, Red Hat
Community is the foundation of Open Source organizations. Communities of Practice are just one type of community in those organizations. Communities of Practice (CoPs) are groups of people who engage in a process of collective learning: a team of developers seeking new solutions, a group of engineers working on similar problems, a network of business analysts exploring new techniques, a gathering of first-time project managers helping each other learn and grow. CoPs provide a unique opportunity for feedback to come directly from the field to the engineer and back again. This circle of feedback fosters teamwork, innovation, and transparency in an organization. However, Communities of Practice can only succeed if they have a strong foundation, collaboration, and a desire to share. Red Hat has over thirty-five successful global CoPs. Learn how they were created, how they continue to grow and how your organization can create their own Communities of Practice.
Learning Objectives:
- Describe Community of Practice and their benefits
- Examine Communities of Practice at Red Hat
- Formulate a plan to create your own Community of Practice
Friday, October 23, 2020 10:15 am
Whys & Hows of Process Architecture
Speakers: Eunice MacCharles, Senior Business Analyst, BCAA Li Yang, Principal, iACT Consulting Ltd
There has been a lot of talk about Process Architecture, but how is it really different to process design or process re-engineering, and what are its benefits? And how could an organization approach establishing a Process Architecture?This session will explain why an organization would want to use the Process Architecture framework to enable more effective process analysis & improvement work. A recent case study will be used to demonstrate some basic steps and templates you can use to establish a Process Architecture. They will also use a recent case study to demonstrate some basic steps and templates you can use to establish a Process Architecture.
Learning Objectives:
- Challenges with typical process re-design efforts and how Process Architecture answers them
- Establishing a draft high level Process Architecture|Importance of a ‘North Star’
- The Process IGOE Model
Friday, October 23, 2020 10:15 am
Using AI in Pharma for Intelligent Document Processing
Speaker: Raj Ramesh, Chief AI Officer, DataFoundry
Trail:Business Process Forum
In Pharma, a new drug goes through rigorous testing before it is released commercially. Even so, adverse drug reactions often are found after it’s released.
Such adverse reactions are reported through different channels and different formats mostly unstructured. Currently humans manually document and categorize the severity of the reaction so that appropriate action can be taken.
Some of these adverse reactions could be fatal and require immediate action. However, the volume of information to filter through makes scaling with human labor difficult. Artificial intelligence offers an alternate.
We worked with one of the top five Pharma companies in the world to automate the process by using intelligent document processing techniques.
In the presentation, we will share the architecture of the platform and show how we were able to achieve over 80% accuracy. After the system was rolled out, the human experts just have to validate cases that could not be handled by the system, freeing up much of their time to focus on value-added work.
Learning Objectives:
- How AI is used in health for efficacy?
- What are the key considerations to implement an AI system
- |How to experiment with AI in the context of your business?
Friday, October 23, 2020 10:15 am
Followup with Women in Tech Panel
Leaders: Maureen Sheehan, Director, Regulatory Strategy and Government Relations, Technical Safety BC Lynn Almoro, Vice President, IT Enterprise Architecture and Strategy, Lakeshore Learning Materials Josephine Gilmore, Senior Manager and Capability Lead, Centric Consulting Cristy Russell, Senior Manager, Enterprise Process Design, TD Ameritrade
Moderator: Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions
We will follow-up on issues, questions and feedback from the Women in Tech Panel. This includes topics on earning respect, crossroad decision considerations, navigating a career path, and a happy day at the office. We will also take up new issues that participants would like to discuss on the subject. Come prepared to share and engage.
Note this session is interactive and not being recorded, so speak freely.
Friday
Fri
11:10 am
Friday, October 23, 2020 11:10 am
Room Change
Friday
Fri
11:20 am
Friday, October 23, 2020 11:20 am
How FinTech is Innovating and Transforming the Financial Sector and Other Industries
Speaker: Gabriel Leiva von Bovet, Executive Vice President, Global Services, Zafin
Moderator: Jared Gorai, CBAP, Director, Chapters & Membership Engagement, IIBA®
Join us for a fireside chat about the innovations that are transforming not just financial services but the global economy. What are the implications of these transformations on business activities and how are we preparing to meet these changes? This chat welcomes guest Gabriel Leiva von Bovet, Executive VP at Zafin, a worldwide leader in digital banking, in conversation with Jared Gorai of IIBA on how Fintech is impacting the world in general and your role in particular.
Not so long ago, banks were offering products and services for which they claimed no substitutes existed. Now we have cash-less payments such as Apple Pay and Bitcoin that completely redefine the landscape and a mobile payments company with a market cap almost as high as Citigroup. Once viewed as fierce competition, traditional banking is now working with FinTech companies to offer new products and services to customers, saving time and money, and delivering overall better customer experience.
Friday
Fri
12:15 pm
Friday
Fri
12:30 pm
Friday, October 23, 2020 12:30 pm
End of the Main Conference…but wait…bonus! All attendees have access to BBC Beyond on October 29 and November 5
Thursday, October 29, 2020
Thursday
Thu
10:00 am
Thursday, October 29, 2020 10:00 am
Change Management [Part 1]
Moderator: Roy Barnes, CEO, Blue Space Consulting
Join BBC 2019’s keynote speaker Roy Barnes, as he returns to lead the discussion on change management.
For the second time as part the BBC conference, we will be hosting a set of working sessions to tackle the topical issues facing those in leadership positions having to deal with significant pressures from outside and within their organizations. These peer-among-peer sessions will address issues and opportunities that are of most concern to senior staff today. Organized over 2 days as 2 themed meet-ups made available exclusively to those with the leadership responsibilities of making change happen, becoming more capable, and ensuring business agility in the fast-moving markets that their companies are challenged by. Recognized industry thought leaders facilitate each session, guiding the discussions. These highly collaborative sessions will feature open discussions and the results synthesized. Each participant will receive a summary of the considerations, findings and recommendations that the group lands on.
Thursday, October 29, 2020 10:00 am
What Does Data Do for Me?
Moderator: Gary Rush, CEO, MGR Consulting, Inc.
This interactive practitioner discussion will look at what data, at any level, has done for an organization and what obstacles need to be overcome and how. Do you struggle getting your organization to realize the value of data? Do you include data with your project work alongside of process? This facilitated session will enable you to chat with practitioners to look at questions, such as:
- What did you do regarding data at your organization?
- What was the biggest “aha” for you or your organization?
- How did you move from “data” to “information”?
- How did this benefit your organization?
- What was the biggest obstacle you encountered and how did you overcome it?
- What one key suggestion would you share with others trying to bring an understanding of the value of data into their organization?
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 29, 2020 10:00 am
Moving Digital in the Right Direction
Moderators: Lauren Trees, Principal Research Lead, Knowledge Management, APQC (American Productivity and Quality Center) Holly Lyke-Ho-Gland, Principal Research Lead, APQC
Trail:Business Process Forum
Every organization’s digital transformation is unique, but there are also common threads across digital implementations. In this session, APQC Principal Research Leads Holly Lyke-Ho-Gland and Lauren Trees will lead an open discussion about ways to steer your organization’s digital strategy and drive adoption.
The conversation will focus on ensuring digital solutions solve the right problems, translating business needs into concrete IT capabilities, and managing change so that leaders and end users get on board.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 29, 2020 10:00 am
Running requirements elicitation sessions – tips and tricks – BBC People’s Choice Discussions
Voted on before and during the event by the attendees, these special editions of Practitioners Chats will be selected by popular demand.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
10:55 am
Thursday, October 29, 2020 10:55 am
Room Change
Thursday
Thu
11:05 am
Thursday, October 29, 2020 11:05 am
Change Management [Part 2]
Moderator: Roy Barnes, CEO, Blue Space Consulting
Join BBC 2019’s keynote speaker Roy Barnes, as he returns to lead the discussion on change management.
Thursday, October 29, 2020 11:05 am
Articulating the Value of Architecture to Stakeholders and Sponsors
Moderator: Dr. Cort Coghill, Director of Education Operations, FEAC Institute
Trail:Business Architecture Summit
As the practice of architecture continues to mature in many areas such as techniques, tooling, and methodologies, the interest by senior leadership has not kept pace. Gaining buy-in from stakeholders and sponsors is crucial to maturing the architecture capability as well as moving its perception from “organizational noise” to an institutional approach to doing business.
Join this chat to share your successes, insights, and challenges on your architecture journey with like-minded professionals.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 29, 2020 11:05 am
What AI means to Business Analysis
Moderator: Elizabeth Larson, Consultant, Watermark Learning
More organizations are relying on AI than ever before. How has this affected your job? What is happening in your organization? How can BAs best support organizations’ AI efforts? What is our role on AI initiatives?
These are just of the few topics we’ll be discussing in this practitioner’s chat.
Note this session is interactive and not being recorded, so speak freely.
Thursday, October 29, 2020 11:05 am
BA and Product Owner – interactions and career paths – BBC People’s Choice Discussions
Voted on before and during the event by the attendees, these special editions of Practitioners Chats will be selected by popular demand.
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020
Thursday
Thu
10:00 am
Thursday, November 5, 2020 10:00 am
Business Analysis in the New Decade [Part 1]
Moderator: Delvin Fletcher, President & CEO, IIBA
Someone once said that today will be the slowest day of the rest of your lives. 2020 has shown us how true this is! The pace of change, the need for adaptation and the demand for agility in your work (and world!) all continue to expand.
Join IIBA President and CEO, Delvin Fletcher, as we discuss how the direction of business analysis is being shaped and what you need to consider to remain relevant.
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020 10:00 am
Innovative Collaboration in a Virtual World: Tools, Techniques and Ideas
Moderator: Adrian Reed, Business Analyst / Principal Consultant, Blackmetric
In this fully interactive and facilitated practitioner discussion session, you’ll have the opportunity to share your experiences and challenges of collaborating in a virtual world.
This session has no fixed agenda, so bring your ideas along and be prepared to discuss them with other practitioners! It’s envisaged that the topics covered will include:
- Practical elicitation and collaboration techniques for a virtual environment
- How to use virtual whiteboard and other note-taking tools
- What are the advantages of a virtual environment?
- How can we retain ‘the human touch’ when we’re working remotely?
Everyone who attends this session will have the opportunity to participate, ask questions and contribute their thoughts.
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020 10:00 am
How to Be A Great Agile BA
Moderator: Fabricio Laguna, Senior Advisor, IIBA
Expectations about the role of the Business Analyst have changed. Performance metrics have migrated from projects to products. Opportunities for improvement in organizational processes are now identified from the customer’s experience viewpoint. Technology is seen not only as a resource to support the business, but as a source of opportunities for disruptive transformations. And regardless of the approach (traditional or agile) used in an organization, agility is always considered an essential characteristic for the Business Analyst.
A BA must embrace changes as opportunities to maximize value. How are these transformations being reflected in your work practices? Share your experience or listen to the tips of other professionals in this chat.
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020 10:00 am
Evolving your digital skills to stay relevant – BBC People’s Choice Discussions
Voted on before and during the event by the attendees, these special editions of Practitioners Chats will be selected by popular demand.
Note this session is interactive and not being recorded, so speak freely.
Thursday
Thu
10:55 am
Thursday, November 5, 2020 10:55 am
Room Change
Thursday
Thu
11:05 am
Thursday, November 5, 2020 11:05 am
Business Analysis in the New Decade [Part 2]
Moderator: Delvin Fletcher, President & CEO, IIBA
Someone once said that today will be the slowest day of the rest of your lives. 2020 has shown us how true this is! The pace of change, the need for adaptation and the demand for agility in your work (and world!) all continue to expand.
Join IIBA President and CEO, Delvin Fletcher, as we discuss how the direction of business analysis is being shaped and what you need to consider to remain relevant.
Thursday, November 5, 2020 11:05 am
Interacting with Executives
Moderator: Richard Larson, Consultant, Watermark/PM Academy
As our careers advance, sooner or later we encounter senior leaders and executives. It can take time to overcome nervousness and to build confidence in working effectively with them. What has worked (and not worked) in your dealings with senior leaders? What would you like to be able to do that you can’t now? How influential have you been in your dealings? How can we best interact with executives?
Come join our practitioner’s chat where we’ll discuss this.
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020 11:05 am
Virtual Collaboration – More Than Just Getting People to Log On
Everybody has gone digital…and you’re probably a zoom superstar or feel like a technical analyst by this point…so what about actually getting your analysis work done? How are you eliciting and getting EVERYONE to collaborate as they all adjust themselves to “new normals” and deal with change all when they can’t be in the same room? How do you get more than one-word answers? How do you get discussions and brainstorming efforts going? We all want to know how to be better business analysts in our virtual worlds!
Note this session is interactive and not being recorded, so speak freely.
Thursday, November 5, 2020 11:05 am
Exercising leadership – when, where and how – BBC People’s Choice Discussions
Voted on before and during the event by the attendees, these special editions of Practitioners Chats will be selected by popular demand.
Note this session is interactive and not being recorded, so speak freely.