Bio:

Keiko Kato is a seasoned Senior Business Analyst with 25 years of experience in driving transformation across sales, marketing, and data analytics domains within the IT departments of leading companies such as Walt Disney Japan, McAfee and Medtronic.

With a proven track record of collaborating with stakeholders to identify precise business needs and deliver impactful solutions, Keiko has consistently led initiatives that redefine business success.

In 2022, Keiko founded Prozplus. Inc, dedicated to mentoring the next generation of business analysts, delivering thought-provoking lectures, and providing consultancy to organizations seeking to establish robust business analyst roles within their teams.

A visionary in the field, Keiko continues to shape the future of business analysis with passion and expertise.