Designing the digital visitor experience for the future MNHQ museum means more than creating an app or interactive screen — it’s about crafting a seamless journey that connects people, places, and stories. This presentation explores how enterprise design principles guided every decision, from understanding visitor needs to aligning technology, operations, and culture. Attendees will learn how to design coherent, human-centered experiences across physical and digital touchpoints, and how to turn a complex, multi-year cultural project into a shared strategic vision.

LEARNING OBJECTIVES

Bridge silos instead of beaking them

Learn how team collaborates

See how we did it in a complex environment