The Hard Thing About OKRs

In the past few years interest in using OKRs to drive organizational performance has seen a resurgence thanks to thought leaders such as Marty Cagan, Jeff Patton, and Jeff Gotthelf. The struggle is real when it comes to OKR implementation in organizations of any substantial size. Confusion remains about what OKRs are, how they differ from KPIs, and what leaders need to do to empower their teams to align to a strategy based on OKRs. This combination talk and workshop will discuss case studies and explore activities based on real world scenarios and examples from very large organizations that have struggled with implementing OKRs. It will also introduce a framework for thinking about strategy in a way that can feed your OKR implementation with helpful tools to take back to your organization. Throughout this session, participants will learn skills and thoughtful implementation approaches.

LEARNING OBJECTIVES

• Identify a Business and a Product OKR
• Describe the Areas of Concern in Product Thinking
• Write a Product OKR