Bio:

Holly Bielawa is the Head of Product for Jeff Patton and Associates, where she and her team help companies put Product Thinking concepts into practice. As an international tech start-up founder,  sales and marketing executive, and transformational strategist, she brings a unique wealth of over 20 years’ experience and industry knowledge to technology product development. She and her team work with organizational leaders and teams to help them evolve to a product-oriented culture that empowers the principles, practices and ways of working that are essential to deliver real business results.