Cofounder, Chief Creativity Officer
The Uncommon League
Jennifer Battan, CBAP®, the Out of the Box BA, has an energetic passion injecting innovation and creative problem-solving techniques into how BAs do their day-to-day work. Her passion is helping teams apply the art and science of business analysis techniques with fresh, modern perspectives. Jen is an internationally recognized conference speaker, educator and thought leader within the business analysis and creative problem-solving communities. She served on her local IIBA (International Institute of Business Analysis) Chapter board as President and in various roles for more than seven years and led a content development and writing team for the IIBA’s Guide to the Business Analysis Body of Knowledge®, and on the standards committee for the latest CBAP® exam. As a certified LEGO® Serious Play® Workshop Designer and Facilitator and Gamestorming Facilitator, Jen helps clients and practitioners reach their goals and have fun while they learn, make decisions, and develop shared strategic understanding. Jen spends her free time inspiring learners of all ages to utilize diverse approaches in applying creativity to any challenge they face.