Adrian Reed
Role:
Principal Consultant / Business Analyst
Company:
Blackmetric Business Solutions
Talks
Closing Keynote: Avoiding the solution illusion:Techniques for understanding "why"
Focus on “Why”: The Crucial Role of Benefits in Business Analysis
Bio:
Adrian Reed is a true advocate of the analysis profession. In his day job, he acts as Principal Consultant at Blackmetric Business Solutions where he provides business analysis consultancy and training solutions to a range of clients in varying industries. He is editor-in-chief of the quarterly open-access magazine BA Digest, and he speaks internationally on topics relating to business analysis and business change. Adrian has written and contributed to a number of BA-related books, including ‘Be a Great Problem Solver… Now’, ‘Business Analyst’ and more.
You can read Adrian’s blog at http://www.adrianreed.co.uk and connect with him on LinkedIn at https://www.linkedin.com/in/adrianreed/
Talks 2019
Beyond "Engagement": Practical Stakeholder Analysis Techniques
Navigating the Mess: Practical Techniques for Early BA Engagement
Talks 2020
Strategic Business Analysis: Your Practical BA Toolkit
Systems Thinking: Practical BA Techniques for Business Agility