Customer-Centricity for Value-Driven Product Delivery - Building Business Capability


Scott Helmers

Customer-Centricity for Value-Driven Product Delivery


Wednesday, October 21, 2020


11:30 am


While customer-centricity isn’t new, it’s increasingly used in the context of customer experience, corporate customer culture, digital marketing transformation, a customer-oriented business approach, and the customer life cycle. However, often we talk about customer-centricity without really knowing what we mean. Join us for to learn 10 techniques that drive up customer satisfaction and increase business value at the same time!

Learning Objectives:

  • What is Customer Centricity?
  • Techniques to Build Customer-Centricity
  • How to Identify Customer Value

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